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subject:"Estimation"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~subject:"United States"
~type_genre:"Aufsatz in Zeitschrift"
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Estimation
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Advertising
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International journal of advertising : the quarterly review of marketing communications
American journal of agricultural economics
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Applied economics
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Journal of health economics
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Review of Economics of the Household
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Southern economic journal
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The B.E. journal of economic analysis & policy
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Demography : a publication of the Population Association of America ; the statistical study of human populations
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Journal of advertising : official publication of the American Academy of Advertising
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Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
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Agricultural and resource economics review : ARER
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Atlantic economic journal : AEJ
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Australian economic history review : a journal of economic, business & social history
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California management review
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The evolution of self-regulation in food advertising : an analysis of CARU cases from 2000 - 2010
Hoy, Mariea Grubbs
;
Childers, Courntey Carpenter
; …
- In:
International journal of advertising : the quarterly …
31
(
2012
)
2
,
pp. 257-290
Persistent link: https://www.econbiz.de/10009557908
Saved in:
2
Are nutrient-content claims always effective? : match-up effects between product type and claim type in food advertising
Choi, Hojoon
;
Paek, Hye-jin
;
King, Karen Whitehill
- In:
International journal of advertising : the quarterly …
31
(
2012
)
2
,
pp. 421-443
Persistent link: https://www.econbiz.de/10009744448
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