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subject:"Event marketing"
~person:"Stöhr, Anja"
~person:"Zidansek, Manja"
~subject:"Ladengestaltung"
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Gabler Edition Wissenschaft: Forschungsgruppe Konsum und Verhalten
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Journal of retailing
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ECONIS (ZBW)
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The power of simplicity : processing fluency and the effects of olfactory cues on retail sales
Herrmann, Andreas
;
Zidansek, Manja
;
Sprott, David E.
; …
- In:
Journal of retailing
89
(
2013
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10009732747
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2
Air-Design als Erfolgsfaktor im Handel : modellgestützte Erfolgsbeurteilung und strategische Empfehlungen
Stöhr, Anja
-
1998
Persistent link: https://www.econbiz.de/10000978644
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