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subject:"Globalisierung"
~isPartOf:"Journal of strategic marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Globalisierung
International marketing
18
Internationales Marketing
18
Marketing management
8
Marketingmanagement
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Consumer behaviour
5
Konsumentenverhalten
5
Brand image
3
Brand management
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Emerging economies
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Export
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Firm performance
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Innovation
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internal marketing
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Crick, Dave
1
Crick, James
1
Mas, Erick
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Paul, Justin
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Journal of strategic marketing
Journal of business research : JBR
20
Journal of international marketing
19
International marketing review
17
Journal of global marketing
16
Journal of international consumer marketing
7
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of international entrepreneurship
4
Management international review : mir ; journal of international business
4
Administrative Sciences : open access journal
3
Asia Pacific journal of marketing and logistics
3
European journal of marketing : EJM
3
International business review : the official journal of the European International Business Academy
3
International journal of emerging markets
3
Journal of Islamic marketing
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of world business : JWB
3
Marketing theory
3
Baltic journal of management
2
Entrepreneurial business and economics review : EBER
2
European journal of international management : EJIM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International business and economics research journal
2
International journal of Chinese culture and management : IJCCM
2
International journal of business and globalisation : IJBG
2
International journal of export marketing
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology marketing : IJTMkt
2
Journal of business strategy
2
Journal of euromarketing
2
Journal of international management
2
Journal of marketing for higher education
2
Journal of marketing management : MM
2
Journal of retailing
2
Journal of teaching in international business
2
Marketing : ZFP ; journal of research and management
2
Review of international business and strategy
2
Technological forecasting & social change : an international journal
2
The journal of brand management : an international journal
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The journal of business & industrial marketing
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Toward a 7-P framework for international marketing
Paul, Justin
;
Mas, Erick
- In:
Journal of strategic marketing
28
(
2020
)
8
,
pp. 681-701
Persistent link: https://www.econbiz.de/10012313934
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2
The first export order : a marketing innovation revisited
Crick, Dave
;
Crick, James
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 77-89
Persistent link: https://www.econbiz.de/10011577602
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