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subject:"Hospital"
~subject:"Gesundheitsmarkt"
~subject:"Gesundheitstourismus"
~type_genre:"Article in journal"
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Search: subject_exact:"Gesundheitsmarketing"
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Hospital
Gesundheitsmarkt
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Gesundheitsmarketing
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12
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Chahal, Hardeep
2
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Boga, Tanja C.
1
Bolchini, Davide
1
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International journal of pharmaceutical and healthcare marketing : IJPHM
3
Tourism review : the official journal of the AIEST
3
Health marketing quarterly
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
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ECONIS (ZBW)
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The effects of DTCA on patient compliance : exploring the impact of endorsers selcetion and message tonality on patients with diabetes
Bergner, Kai N.
;
Falk, Tomas
;
Heinrick, Daniel
; …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
4
,
pp. 391-409
Persistent link: https://www.econbiz.de/10010237647
Saved in:
2
Hospital publications : is this my link to a healthier life?
Field-Springer, Kimberly
- In:
Health marketing quarterly
30
(
2013
)
1
,
pp. 19-34
Persistent link: https://www.econbiz.de/10009745231
Saved in:
3
Consumer perceived value : the development of a multiple item scale in hospitals in the Indian context
Chahal, Hardeep
;
Kumari, Neetu
- In:
International journal of pharmaceutical and healthcare …
6
(
2012
)
2
,
pp. 167-190
Persistent link: https://www.econbiz.de/10009568634
Saved in:
4
Consumer perceived value and consumer loyalty in the healthcare sector
Chahal, Hardeep
;
Kumari, Neetu
- In:
Journal of relationship marketing : innovations & …
10
(
2011
)
2
,
pp. 88-112
Persistent link: https://www.econbiz.de/10009248150
Saved in:
5
Users' consumption of healthcare videos on hospital web sites
Huang, Edgar
;
Bolchini, Davide
;
Jones, Josette F.
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
1
,
pp. 43-53
Persistent link: https://www.econbiz.de/10009129586
Saved in:
6
Sustainable medical tourism in Costa Rica
Bristow, Robert S.
;
Yang, Wen-tsann
;
Lu, Mei-tsen
- In:
Tourism review : the official journal of the AIEST
66
(
2011
)
1/2
,
pp. 107-117
Persistent link: https://www.econbiz.de/10009237587
Saved in:
7
Branding new services in health tourism
Boga, Tanja C.
;
Weiermair, Klaus
- In:
Tourism review : the official journal of the AIEST
66
(
2011
)
1/2
,
pp. 90-106
Persistent link: https://www.econbiz.de/10009237590
Saved in:
8
Health and medical tourism
Hall, Colin Michael
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009237611
Saved in:
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