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subject:"Innenstadt"
~subject:"Markenimage"
~subject:"Tourism marketing"
~type_genre:"Article in journal"
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Innenstadt
Markenimage
Tourism marketing
City marketing
173
Stadtmarketing
173
Brand management
83
Markenführung
83
Brand image
50
Tourismusmarketing
47
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46
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46
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30
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30
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21
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place branding
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city branding
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Campelo, Adriana
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Hatch, Mary Jo
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
European journal of marketing : EJM
3
Journal of travel and tourism marketing
3
The journal of brand management : an international journal
3
Tourism management : research, policies, practice
3
International journal of business excellence : IJBEX
2
International journal of leisure and tourism marketing : IJLTM
2
International review on public and non-profit marketing
2
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of strategic marketing
2
Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
2
Journal of vacation marketing : an international journal
2
Marketing theory
2
The journal of product & brand management
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism and hospitality research : THR
2
Amfiteatru economic : an economic and business research periodical
1
Corporate communications : an international journal
1
Economia e diritto del terziario : rivista quadrimestrale
1
Enlightening tourism : ET ; a pathmaking journal
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
International journal of arts management
1
International journal of business and economics research : IJBER
1
International journal of economic policy in emerging economies
1
International journal of event and festival management
1
International journal of management practice : IJMP
1
International journal of public sector performance management : IJPSPM
1
Inventi impact: service sector
1
Journal of Tourism, Heritage & Services Marketing : JTHSM
1
Journal of current Chinese affairs
1
Journal of customer behaviour
1
Journal of destination marketing & management
1
Journal of hospitality marketing & management
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Management : journal of contemporary management issues
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Marketing i menedžment innovacij : m&mi
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Oeconomia Copernicana
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Organizations and markets in emerging economies
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ECONIS (ZBW)
71
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1
The impacts of self-congruity and positive emotional experience on positive e-WOM with customer satisfaction as a mediator : study on 4-star hotel consumers in Malang City
Fitriyah, Nadya Lailatul
;
Sunaryo
;
Hussein, Ananda Sabil
-
2023
Persistent link: https://www.econbiz.de/10014480131
Saved in:
2
In search for new urban tourism niche : could European cities be destinations for urban wellness providing food for body, mind and spirit?
Saari, Susanna
- In:
Tourism and hospitality research : THR
23
(
2023
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10014293835
Saved in:
3
Decentralised place branding through multiple authors and narratives : the collective branding of a small town in Sweden
Björner, Emma
;
Aronsson, Lars
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
13/14
,
pp. 1587-1612
Persistent link: https://www.econbiz.de/10013466553
Saved in:
4
Macao's nongaming entertainment, culture and city branding
Lam, Carlos Siu
;
Jamieson, Lynn M.
- In:
Enlightening tourism : ET ; a pathmaking journal
12
(
2022
)
1
,
pp. 304-336
Persistent link: https://www.econbiz.de/10013412748
Saved in:
5
The effect of e-service quality on e-loyalty mediated by e-trust and brand image variables : a study on OVO E-Wallet application users in Malang City
Pratiwi, Lusiana
;
Sunaryo, Sunaryo
;
Mugiono
-
2021
Persistent link: https://www.econbiz.de/10012659317
Saved in:
6
Analysis of territories marketing activities among small and medium business : a bibliometric analysis
Khomenko, Liliia
;
Rosokhata, Anna
;
Jasnikowski, Adam
- In:
Marketing i menedžment innovacij : m&mi
(
2021
)
4
,
pp. 184-195
Persistent link: https://www.econbiz.de/10013163104
Saved in:
7
Branding for heritages, the ancient tourism leads to improvement of the local economy (evidence from a study in Iran)
Yavari, Eqbal
;
Shafei, Reza
;
Fatemi, Adel
- In:
International journal of management practice : IJMP
16
(
2023
)
2
,
pp. 162-185
Persistent link: https://www.econbiz.de/10014315846
Saved in:
8
City brand image formation by urban heritage initiatives
Černikovaitė, Miglė
;
Karazijienė, Žaneta
- In:
Management : journal of contemporary management issues
25
(
2020
),
pp. 29-42
Persistent link: https://www.econbiz.de/10012421919
Saved in:
9
Benefits and barriers to cooperation in the process of building a place's brand : perspective of tourist region stakeholders in Poland
Kiryluk, Halina
;
Glińska, Ewa
;
Barkun, Yauheniya
- In:
Oeconomia Copernicana
11
(
2020
)
2
,
pp. 289-307
Persistent link: https://www.econbiz.de/10012292003
Saved in:
10
Analysing the brand resonance amongst telecom subscribers in Nagpur City
Khan, Amior Hafizullah
;
Chandak, Shravan Jasraj
; …
- In:
International journal of public sector performance …
9
(
2022
)
1/2
,
pp. 90-105
Persistent link: https://www.econbiz.de/10012800666
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