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subject:"Innovation"
~subject:"Marketing management"
~type_genre:"Collection of articles of several authors"
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Innovation
Marketing management
Produktgestaltung
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Product design
124
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22
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In the sense of product and communication design : investigating the role of sensory-related design benefits in marketing management
Bettels, Jannick
-
2019
Persistent link: https://www.econbiz.de/10012041487
Saved in:
2
Relationship between design and marketing in the fashion industry
Goworek, Helen
(
ed.
);
Perry, Patsy
(
ed.
);
Kent, Anthony
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011594895
Saved in:
3
Special section: Modularity in product development
In:
International journal of product development : IJPD
19
(
2014
)
4
,
pp. 213-343
Persistent link: https://www.econbiz.de/10010497043
Saved in:
4
Global product development : [... CIRP Design 2010 Conference ... 20th issue of this event]
Bernard, Alain
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010395250
Saved in:
5
Interdisciplinary approaches to product design, innovation, & branding in international marketing
Swan, K. Scott
(
contributor
);
Swan, Scott
(
ed.
)
-
2012
-
First ed.
Persistent link: https://www.econbiz.de/10009626743
Saved in:
6
Sed'moj meždunarodnyj naučnyj kongress "Rolʹ Biznesa v Transformacii Rossijskogo Obščestva" - 2012, 16 - 20 aprelja 2012 g., Moskva, MFPU "Singerija"
2012
Persistent link: https://www.econbiz.de/10010230834
Saved in:
7
The silver market phenomenon : marketing and innovation in the aging society
Kohlbacher, Florian
(
ed.
);
Herstatt, Cornelius
(
ed.
)
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10008699431
Saved in:
8
Design thinking : integrating innovation, customer experience and brand value
Lockwood, Thomas
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10003851865
Saved in:
9
Working on innovation
Midler, Christophe
(
contributor
);
Minguet, Guy
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003805947
Saved in:
10
Managing design and new product development in a collaborative environment
Robin, Vincent
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009520362
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