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subject:"Innovationsmanagement"
type_genre:"Fallstudie"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~isPartOf:"SMEs and open innovation : global cases and initiatives"
~subject:"Innovation management"
~subject:"Strategisches Management"
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Search: subject_exact:"Small and medium-sized enterprises"
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Innovationsmanagement
Innovation management
Strategisches Management
KMU
27
SME
27
Marketing
7
Marketing management
5
Marketingmanagement
5
Globalisierung
4
Globalization
4
Competitive advantage
3
Großbritannien
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United Kingdom
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Wettbewerbsvorteil
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Business model
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Innovation
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Social web
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Advertising planning
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Animal husbandry
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Balanced Scorecard
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Balanced scorecard
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Betriebliches Umfeld
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Beziehungsmarketing
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Brand management
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Brauerei
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Brewery
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Business environment
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Business ethics
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Fallstudie
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English
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Bathgate, Ian K.
1
Girling, Robert H.
1
Lewrick, Michael
1
Mwila, Natasha Katuta
1
Omar, Maktoba
1
Padmore, Jo
1
Remon, Denis
1
Simpson, Mike
1
Taylor, Nick
1
Williams, Robert L.
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Entrepreneurship marketing : principles and practice of SME marketing
SMEs and open innovation : global cases and initiatives
Cases on SMEs and open innovation : applications and investigations
5
Strategic innovation in small firms : an international analysis of innovation and strategic decision making in small to medium sized enterprises
5
Berichte aus der Betriebswirtschaft
3
International journal of technology management : IJTM
3
Journal of small business and enterprise development
3
Bewertung von Innovationen im Mittelstand
2
Bilanzbuchhalter und Controller : BC ; Fachzeitschrift für Führungskräfte im Finanz- und Rechnungswesen und Controlling ; Organ des Bundesverbandes der Bilanzbuchhalter und Controller e.V., BVBB
2
Global perspectives on small and medium enterprises and strategic information systems : international approaches
2
Handbook of research on strategic management in small and medium enterprises
2
International journal of production research
2
Long range planning : LRP ; international journal of strategic management
2
Qualitative research in organizations and management : an international journal
2
R & D management
2
Schriftenreihe Strategisches Management
2
Zwischen Instrumentalisierung und Bedeutungslosigkeit : Mitarbeiter-Partizipation im organisationalen Kontext in Mittel- und Osteuropa
2
Adaptation and value creating collaborative networks : 12th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2011, São Paulo, Brazil, October 17 - 19, 2011 ; proceedings
1
Advances in African Economic, Social and Political Development
1
Advances in African economic, social and political development
1
Advances in business strategy and competitive advantage (ABSCA) book series
1
An SME perspective
1
Arbeit, Organisation und Personal im Transformationsprozess
1
Auf dem Weg zur Arbeit 4.0 : Innovationen in HR
1
Business Development : Controlling von strategischen Wachstumsinitiativen ; [Geschäftsmodelle und Geschäftsfelder entwickeln ; Wachstumsprojekte planen und steuern ; Produktinnovation und regionale Expansion ; Prozessoptimierung und Risikocontrolling]
1
Cases on strategic social media utilization in the nonprofit sector
1
Competence management for open innovation : tools and IT support to unlock the innovation potential beyond company boundaries
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Corporate governance : the international journal for effective board performance
1
Creativity and innovation management
1
Edition KMU
1
EuroMed journal of business
1
Europäische Hochschulschriften / 5
1
FOM-Edition
1
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
Fortschritt-Berichte VDI / 16
1
Gabl7001er Research
1
Gabler Research
1
Gabler-Lehrbuch
1
Göttinger Wirtschaftsinformatik
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ECONIS (ZBW)
6
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1
Crowdsourcing in small and medium sized enterprises
Mwila, Natasha Katuta
- In:
SMEs and open innovation : global cases and initiatives
,
(pp. 293-307)
.
2012
Persistent link: https://www.econbiz.de/10009564846
Saved in:
2
Global innovators : how open innovation serves humanity
Girling, Robert H.
- In:
SMEs and open innovation : global cases and initiatives
,
(pp. 106-122)
.
2012
Persistent link: https://www.econbiz.de/10009564861
Saved in:
3
Open innovation and organizational capacities : case study of an SME
Remon, Denis
- In:
SMEs and open innovation : global cases and initiatives
,
(pp. 24-45)
.
2012
Persistent link: https://www.econbiz.de/10009564865
Saved in:
4
Managing marketing resources : the consultant and the SME
Bathgate, Ian K.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 397-417)
.
2011
Persistent link: https://www.econbiz.de/10008822509
Saved in:
5
Growing market strengths : management of innovation in high-growth SMEs
Lewrick, Michael
;
Omar, Maktoba
;
Williams, Robert L.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 196-210)
.
2011
Persistent link: https://www.econbiz.de/10008822536
Saved in:
6
The role and relevance model of marketing in SMEs
Simpson, Mike
;
Taylor, Nick
;
Padmore, Jo
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 30-44)
.
2011
Persistent link: https://www.econbiz.de/10008822552
Saved in:
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