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subject:"Innovationsmanagement"
type_genre:"Fallstudie"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~subject:"Strategisches Management"
~subject:"Unternehmensnetzwerk"
~type_genre:"Case study"
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Search: subject_exact:"Small and medium-sized enterprises"
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Innovationsmanagement
Strategisches Management
Unternehmensnetzwerk
KMU
22
SME
22
Marketing
7
Marketing management
5
Marketingmanagement
5
Globalisierung
4
Globalization
4
Competitive advantage
3
Großbritannien
3
United Kingdom
3
Wettbewerbsvorteil
3
Entrepreneurship
2
Entrepreneurship approach
2
Social Web
2
Social web
2
Strategic management
2
Advertising planning
1
Betriebliches Umfeld
1
Beziehungsmarketing
1
Brand management
1
Brauerei
1
Brewery
1
Business environment
1
Business ethics
1
Business network
1
Business start-up
1
Classification
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Competition
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Competitive strategy
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Consultancy services
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Consumer behaviour
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Core competency
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Corporate Social Responsibility
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Corporate social responsibility
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Cost estimation
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Dienstleistungsqualität
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EU countries
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Fallstudie
Case study
Aufsatz im Buch
4
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English
4
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Bathgate, Ian K.
1
Halliday, Sue Vaux
1
Lewrick, Michael
1
Omar, Maktoba
1
Padmore, Jo
1
Simpson, Mike
1
Taylor, Nick
1
Williams, Robert L.
1
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Entrepreneurship marketing : principles and practice of SME marketing
Cases on SMEs and open innovation : applications and investigations
5
Strategic innovation in small firms : an international analysis of innovation and strategic decision making in small to medium sized enterprises
5
Berichte aus der Betriebswirtschaft
3
International journal of technology management : IJTM
3
Journal of small business and enterprise development
3
SMEs and open innovation : global cases and initiatives
3
Arbeitsberichte / Frankfurter Institut für Transformationsstudien
2
Bewertung von Innovationen im Mittelstand
2
Bilanzbuchhalter und Controller : BC ; Fachzeitschrift für Führungskräfte im Finanz- und Rechnungswesen und Controlling ; Organ des Bundesverbandes der Bilanzbuchhalter und Controller e.V., BVBB
2
Gabler Edition Wissenschaft
2
Global perspectives on small and medium enterprises and strategic information systems : international approaches
2
Handbook of research on strategic management in small and medium enterprises
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of production research
2
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
2
Long range planning : LRP ; international journal of strategic management
2
Qualitative research in organizations and management : an international journal
2
R & D management
2
Schriftenreihe Strategisches Management
2
Zwischen Instrumentalisierung und Bedeutungslosigkeit : Mitarbeiter-Partizipation im organisationalen Kontext in Mittel- und Osteuropa
2
Aachener Reihe Mensch und Technik
1
Adaptation and value creating collaborative networks : 12th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2011, São Paulo, Brazil, October 17 - 19, 2011 ; proceedings
1
Advances in African Economic, Social and Political Development
1
Advances in African economic, social and political development
1
Advances in business strategy and competitive advantage (ABSCA) book series
1
Advances in interdisciplinary European entrepreneurship research: [... First Annual Interdisciplinary European Conference on Entrepreneurship Research (IECER), held at the University of Regensburg in February 2003]
1
African journal of economic and management studies : AJEMS
1
An SME perspective
1
Arbeit, Organisation und Personal im Transformationsprozess
1
Auf dem Weg zur Arbeit 4.0 : Innovationen in HR
1
Business Development : Controlling von strategischen Wachstumsinitiativen ; [Geschäftsmodelle und Geschäftsfelder entwickeln ; Wachstumsprojekte planen und steuern ; Produktinnovation und regionale Expansion ; Prozessoptimierung und Risikocontrolling]
1
Cases on strategic social media utilization in the nonprofit sector
1
Competence management for open innovation : tools and IT support to unlock the innovation potential beyond company boundaries
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
Corporate governance : the international journal for effective board performance
1
Creativity and innovation management
1
Edition KMU
1
Entrepreneurship and local economic development
1
Entrepreneurship and regional development : an international journal
1
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ECONIS (ZBW)
4
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1
Managing marketing resources : the consultant and the SME
Bathgate, Ian K.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 397-417)
.
2011
Persistent link: https://www.econbiz.de/10008822509
Saved in:
2
Relationship marketing and networks in entrepreneurship
Halliday, Sue Vaux
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 230-253)
.
2011
Persistent link: https://www.econbiz.de/10008822524
Saved in:
3
Growing market strengths : management of innovation in high-growth SMEs
Lewrick, Michael
;
Omar, Maktoba
;
Williams, Robert L.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 196-210)
.
2011
Persistent link: https://www.econbiz.de/10008822536
Saved in:
4
The role and relevance model of marketing in SMEs
Simpson, Mike
;
Taylor, Nick
;
Padmore, Jo
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 30-44)
.
2011
Persistent link: https://www.econbiz.de/10008822552
Saved in:
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