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subject:"Internationales Marketing"
~isPartOf:"Global economy journal : GEJ"
~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
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Search: subject_exact:"Foreign market entry strategy"
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Internationales Marketing
International market entry
151
Internationaler Markteintritt
151
Multinationales Unternehmen
74
Transnational corporation
74
Globalisierung
48
Globalization
48
Auslandsinvestition
44
Foreign investment
44
Theorie
24
Theory
24
Transaction costs
18
Transaktionskosten
18
China
15
Welt
15
World
15
Institutional economics
14
Institutionenökonomik
14
Emerging economies
13
Schwellenländer
13
USA
13
United States
13
internationalization
13
KMU
12
SME
12
Ausländische Tochtergesellschaft
11
Business start-up
11
Firm performance
11
Foreign subsidiary
11
Unternehmenserfolg
11
Unternehmensgründung
11
Japan
10
Bibliometrics
9
Bibliometrie
9
Cross-cultural management
9
Eigentümerstruktur
9
Interkulturelles Management
9
Joint Venture
9
Joint venture
9
Ownership structure
9
internationalization theories and foreign market entry
9
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Creusen, Harold
1
Dinner, Isaac M.
1
Ellis, Paul D.
1
Escandón-Barbosa, Diana
1
Hauler, Dietmar
1
Hernandez-Espallardo, Miguel
1
Kushwaha, Tarun
1
Lampe, Frank
1
Lejour, Arjan
1
Rodríguez-Orejuela, Augusto
1
Setzer, Marcel
1
Steenkamp, Jan-Benedict E. M.
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Global economy journal : GEJ
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
International marketing review
17
International business review : the official journal of the European International Business Academy
12
Journal of international marketing
9
Journal of business research : JBR
8
Journal of global marketing
6
Journal of international entrepreneurship
6
Berichte aus der Betriebswirtschaft
5
European journal of international management : EJIM
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of world business : JWB
5
Grow East : Wachstumsstrategien in CEE ; von Beiersdorf bis Henkel, von Hipp bis Erste Bank
4
SpringerLink / Bücher
4
Edward Elgar E-Book Archive
3
Europäische Hochschulschriften / 5
3
International journal of export marketing
3
Internationalisierung von Vertrieb und Handel
3
Journal of East-West business
3
Journal of international management
3
Management international review : mir ; journal of international business
3
Review of international business and strategy
3
Springers Kurzlehrbücher der Wirtschaftswissenschaften
3
Advances in international marketing
2
Asia Pacific journal of marketing and logistics
2
Contributions to Economics
2
Effects of globalization on the firm
2
Entrepreneurship in international marketing
2
European journal of marketing : EJM
2
Gabler-Lehrbuch
2
Handbook of research in international marketing
2
International business and management
2
International journal of Chinese culture and management : IJCCM
2
International journal of business excellence
2
International journal of export marketing : IJExportM
2
International marketing in the fast changing world
2
Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
2
Journal of Islamic marketing
2
Journal of international trade & commerce
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ECONIS (ZBW)
7
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1
Psychic distance and performance of MNCs during marketing crises
Dinner, Isaac M.
;
Kushwaha, Tarun
;
Steenkamp, …
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 339-364
Persistent link: https://www.econbiz.de/10012007002
Saved in:
2
International market orientation and international outcomes
Escandón-Barbosa, Diana
;
Hernandez-Espallardo, Miguel
; …
- In:
Global economy journal : GEJ
16
(
2016
)
4
,
pp. 669-696
Persistent link: https://www.econbiz.de/10011594665
Saved in:
3
Using stepping stones to enter distant export markets
Lejour, Arjan
;
Creusen, Harold
- In:
Global economy journal : GEJ
15
(
2015
)
1
,
pp. 107-132
Persistent link: https://www.econbiz.de/10010518670
Saved in:
4
Raumzeitliche Marktexpansionsstrategien im internationalen Marketing : strategische Optionen und Einflussfaktoren
Lampe, Frank
-
2008
Persistent link: https://www.econbiz.de/10013430936
Saved in:
5
Distance, dependence and diversity of markets : effects on market orientation
Ellis, Paul D.
- In:
Journal of international business studies : JIBS ; an …
38
(
2007
)
3
,
pp. 374-386
Persistent link: https://www.econbiz.de/10003487514
Saved in:
6
Internationalisierungsstrategien deutscher Unternehmen in Osteuropa : eine empirische Untersuchung am Beispiel der Nahrungs- und Genussmittelindustrie
Hauler, Dietmar
-
2005
Persistent link: https://www.econbiz.de/10003011434
Saved in:
7
Institutionelle Marktanpassung deutscher KMU an veränderte Rahmenbedingungen in der EU : eine empirische Analyse
Setzer, Marcel
-
2001
Persistent link: https://www.econbiz.de/10013430976
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