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subject:"Internet"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Online retailing"
~subject:"Wissensmanagement"
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Search: subject_exact:"Internet-Community"
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Subject
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Internet
Online retailing
Wissensmanagement
Social Web
145
Social web
145
Internet marketing
108
Online-Marketing
108
Consumer behaviour
93
Konsumentenverhalten
93
social media
53
Brand management
48
Markenführung
48
Viral marketing
40
Virales Marketing
40
Beziehungsmarketing
35
Relationship marketing
35
Brand image
29
Markenimage
29
Advertising effects
26
Werbewirkung
26
Advertising
21
Werbung
21
Facebook
16
Online-Handel
16
Marketing management
15
Marketingmanagement
15
Social network
14
Soziales Netzwerk
14
electronic word-of-mouth
12
social media marketing
11
Brand
10
Markenartikel
10
consumer behaviour
10
E-commerce
9
Electronic Commerce
9
Instagram
9
advertising
9
Twitter
8
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eWOM
8
influencer marketing
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21
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Agrebi, Meriem
1
Akar, Ezgi
1
Al-Karaghouli, Wafi
1
Alboqami, Hassan
1
Babakus, Emin
1
Baeshen, Yasser
1
Barrichello, Alcides
1
Botzenhardt, Achim Harald
1
Brandtweiner, Roman
1
Brünink, Leonine A.
1
Bình Nghiêm-Phú
1
Campbell, Colin M.
1
Chandon, Jean Louis
1
Cheng, Robin
1
Dalgic, Tevfik
1
Diirr, Bruna
1
Dimitriadis, Sergios
1
Dodoo, Naa Amponsah
1
Efthymios, Constantinides,
1
Enginkaya, Ebru
1
Erkan, Ismail
1
Evans, Chris
1
Garcia, Ana Cristina Bicharra
1
Ghoneim, Ahmad
1
Giraldi, Janaina de Moura Engracia
1
Heinrich, Daniel
1
Ho, Ree Chan
1
Koritos, Christos
1
Krumay, Barbara
1
Lee, Minho
1
Lorenzo-Romero, Carlota
1
Maintz, Julia
1
Mangold, W. Glynn
1
Manoraj, N.
1
Merlo, Edgard Monforte
1
Morano, Rogério Scabim
1
Moro, Sérgio
1
Oliveira, Carlos
1
Pagan, Karina Munari
1
Pagan, Natália Munari
1
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Published in...
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
59
Journal of retailing and consumer services
55
Journal of knowledge management
45
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
42
Information systems research : ISR
42
Technological forecasting & social change : an international journal
37
Journal of management information systems : JMIS
35
International journal of business information systems : IJBIS
30
Electronic commerce research
25
International journal of hospitality management
22
Journal of information & knowledge management : JIKM
22
Journal of organizational computing and electronic commerce
22
International journal of electronic marketing and retailing : IJEMR
21
Journal of internet commerce
19
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
19
Management information systems : mis quarterly
19
Management science : journal of the Institute for Operations Research and the Management Sciences
18
SpringerLink / Bücher
18
International journal of electronic commerce : IJEC
17
Journal of electronic commerce research : JECR
16
HMD : Praxis der Wirtschaftsinformatik
15
International journal of e-business research : an official publication of the Information Resources Management Association
15
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
15
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
15
Knowledge management research & practice : KMRP
14
Electronic markets : EM ; the international journal of electronic commerce and business media
13
Electronic commerce research and applications
12
International journal of contemporary hospitality management
12
Technology analysis & strategic management
12
Springer eBook Collection
11
Telecommunications policy : the international journal of digital economy, data sciences and new media
11
International journal of market research : JMRS ; the journal of the Market Research Society
10
International journal of networking and virtual organisations : IJNVO
10
International journal of technology marketing : IJTMkt
10
Journal of strategic marketing
10
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
9
International journal of electronic business
9
Journal of travel and tourism marketing
9
Knowledge management research & practice : KMRP ; an official journal of the OR Society
9
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ECONIS (ZBW)
21
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1
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
2
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
Saved in:
3
Why shop on social media? : a systematic review
Oliveira, Carlos
;
Garcia, Ana Cristina Bicharra
;
Diirr, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 344-368
Persistent link: https://www.econbiz.de/10013256314
Saved in:
4
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
5
Customer satisfaction and loyalty with corporate multi-brand websites in an era of social media and misinformation
Agrebi, Meriem
;
Chandon, Jean Louis
;
Zaichkowsky, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 394-421
Persistent link: https://www.econbiz.de/10013256327
Saved in:
6
A moderated mediation model of the effect of social media advertising on consumer buying behaviour : evidence from India
Rajarathinam, Krishna Kumar
;
Rathinam, Logu
;
Parayitam, …
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 48-76
Persistent link: https://www.econbiz.de/10014318181
Saved in:
7
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
8
Is this the beginning of the end for retail websites? : a professional perspective
Rita, Paulo
;
Moro, Sérgio
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10012598982
Saved in:
9
The impact of relationship quality and social support on social media users' selling intention
Ho, Ree Chan
;
Cheng, Robin
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 433-453
Persistent link: https://www.econbiz.de/10012512672
Saved in:
10
Tracking content marketing performance using web analytics : tools, metrics, and data privacy implications
Maintz, Julia
;
Zaumseil, Fabienne
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 170-182
Persistent link: https://www.econbiz.de/10012105487
Saved in:
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