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subject:"Internet marketing"
~isPartOf:"Eastern European economics : EEE"
~isPartOf:"Global marketing strategies for the promotion of luxury goods"
~language:"eng"
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Internet marketing
Consumer motivation
3
Kaufmotiv
3
Luxury goods
2
Luxusgüter
2
Online-Marketing
2
Consumer behaviour
1
Cosmetics
1
Digitalization
1
E-commerce
1
Electronic Commerce
1
Frauen
1
Innovation adoption
1
Innovationsakzeptanz
1
Junge Erwachsene
1
Konsumentenverhalten
1
Kosmetik
1
Marketing management
1
Marketingmanagement
1
Online retailing
1
Online sales
1
Online-Handel
1
Parfüm
1
Perfume
1
Purchasing intention
1
Social Web
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Social web
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Spain
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Spanien
1
TAM
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Web 2.0 technologies
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Web 2.0-Technologien
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Young adults
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Akram, Umair
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Căpuşneanu, Sorinel
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Fülöp, Melinda Timea
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Ionescu, Constantin Aurelian
1
Macdonald, Lynsey E.
1
Medina, Irene García
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Romo, Zahaira F. González
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Topor, Dan Ioan
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Eastern European economics : EEE
Global marketing strategies for the promotion of luxury goods
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Business Analytics
2
Bridging the gap between advertising academia and practice
1
Consumer information systems and relationship management : design, implementation, and use
1
Electronic commerce research
1
European journal of marketing : EJM
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of management practice : IJMP
1
Journal of advertising research
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Journal of electronic commerce research : JECR
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Research
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Springer eBook Collection
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Springer eBooks / Business and Management
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Total quality management & business excellence
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Tuck School of Business working paper / Tuck School of Business at Dartmouth
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Utilitarian and hedonic motivation in e-commerce online purchasing intentions
Fülöp, Melinda Timea
;
Topor, Dan Ioan
;
Căpuşneanu, …
- In:
Eastern European economics : EEE
61
(
2023
)
5
,
pp. 591-613
Persistent link: https://www.econbiz.de/10014339251
Saved in:
2
A study of the impact of social networking communities on the consumption of beauty luxury products
Macdonald, Lynsey E.
;
Medina, Irene García
;
Romo, …
- In:
Global marketing strategies for the promotion of luxury …
,
(pp. 193-218)
.
2016
Persistent link: https://www.econbiz.de/10011484690
Saved in:
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