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subject:"Kundenintegration"
~person:"Cova, Bernard"
~person:"Hajli, Nick"
~person:"Nambisan, Satish"
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Search: subject_exact:"Social network services"
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Subject
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Kundenintegration
Social Web
44
Social web
44
Brand management
18
Customer integration
18
Markenführung
18
Consumer behaviour
16
Konsumentenverhalten
16
Internet marketing
13
Online-Marketing
13
Betriebliche Wertschöpfung
11
Value creation
11
Beziehungsmarketing
10
Relationship marketing
10
Online retailing
8
Online-Handel
8
New product development
7
Produktentwicklung
7
E-commerce
6
Electronic Commerce
6
Social media
6
Confidence
5
Data protection
5
Datenschutz
5
Innovation management
5
Innovationsmanagement
5
Social commerce
5
Vertrauen
5
Viral marketing
5
Virales Marketing
5
Brand
4
Brand image
4
Innovation
4
Markenartikel
4
Markenimage
4
Social support
4
Brand community
3
Information dissemination
3
Informationsverbreitung
3
Online communities
3
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Undetermined
12
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Article
15
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3
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Article in journal
14
Aufsatz in Zeitschrift
14
Aufsatz im Buch
2
Book section
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
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Language
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English
18
Author
All
Cova, Bernard
Hajli, Nick
Nambisan, Satish
Füller, Johann
10
Brem, Alexander
9
Harrigan, Paul
7
Bilgram, Volker
6
Carlson, Jamie
5
Herstatt, Cornelius
5
Leimeister, Jan Marco
5
Shin, Hakseung
5
Albuquerque, Paulo
4
Bretschneider, Ulrich
4
Chatow, Udi
4
Jamal, Zainab
4
Janzik, Lars
4
Kamboj, Shampy
4
Krcmar, Helmut
4
Lu, Yaobin
4
Perdue, Richard R.
4
Piller, Frank T.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Benbya, Hind
3
Benmiled-Cherif, Héla
3
Berthon, Pierre R.
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Chen, Kay-Yut
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Koller, Hans
3
Loureiro, Sandra Maria Correia
3
Malthouse, Edward C.
3
Matzler, Kurt
3
Ogawa, Susumu
3
Paranque, Bernard
3
Pavlidis, Polykarpos
3
Schiavone, Francesco
3
Schögel, Marcus
3
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Published in...
All
Journal of business research : JBR
2
Journal of strategic marketing
2
Technological forecasting & social change : an international journal
2
Annals of Information Systems
1
Annals of information systems : AOIS
1
Finance reconsidered : new perspectives for a responsible and sustainable finance
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information technology and product development
1
Journal of business ethics : JBE
1
Journal of electronic commerce research : JECR
1
Marketing theory
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
SpringerLink / Bücher
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
18
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1
How do experiences enhance brand relationship performance and value co-creation in social commerce? : the role of consumer engagement and self brand-connection
Nadeem, Waqar
;
Teck Ming Tan
;
Tajvidi, Mina
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012807201
Saved in:
2
Value co-creation in online healthcare communities
Shirazi, Farid
;
Wu, Yun
;
Hajli, Ali
;
Zadeh, Arash H.
; …
- In:
Technological forecasting & social change : an …
167
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012799851
Saved in:
3
Brand value co-creation in the social commerce era : empirical evidence from Iran
Rezaei, Saeid
;
Hajli, Nick
;
Ghadamosi, Ayantunji
; …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 46-58
Persistent link: https://www.econbiz.de/10012519225
Saved in:
4
Towards an ethical and trustworthy social commerce community for brand value co-creation : a trust-commitment perspective
Wang, Xuequn
;
Tajvidi, Mina
;
Lin, Xiaolin
;
Hajli, Nick
- In:
Journal of business ethics : JBE
167
(
2020
)
1
,
pp. 137-152
Persistent link: https://www.econbiz.de/10012316432
Saved in:
5
Brand co-creation through social commerce information sharing : the role of social media
Tajvidi, Mina
;
Richard, Marie-Odile
;
Wang, Yichuan
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 476-486
Persistent link: https://www.econbiz.de/10012417369
Saved in:
6
Value co-creation strategy in the social commerce era : editorial
Hajli, Nick
- In:
Journal of strategic marketing
27
(
2019
)
4
,
pp. 281-282
Persistent link: https://www.econbiz.de/10012202462
Saved in:
7
Value co-creation strategy in the social commerce era
Hajli, Nick
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012202813
Saved in:
8
Branding co-creation with members of online brand communities
Hajli, Nick
;
Mohana Shanmugam
;
Papagiannidis, Savvas
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 136-144
Persistent link: https://www.econbiz.de/10011620397
Saved in:
9
Brand value creation versus destruction : the relationship between consumers, marketers, and financiers
Paranque, Bernard
;
Cova, Bernard
- In:
Finance reconsidered : new perspectives for a …
,
(pp. 245-261)
.
2016
Persistent link: https://www.econbiz.de/10011543064
Saved in:
10
The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities
Wang, Yichuan
;
Hsiao, Shih-Hui
;
Yang, Zhiguo
;
Hajli, Nick
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 56-70
Persistent link: https://www.econbiz.de/10011478717
Saved in:
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