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subject:"Market research"
~isPartOf:"Journal of Islamic marketing"
~subject:"Markenführung"
~subject:"Virales Marketing"
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Market research
Markenführung
Virales Marketing
Brand image
47
Markenimage
47
Consumer behaviour
41
Konsumentenverhalten
41
Brand management
32
Islam
14
Brand
13
Islamic
12
Islamisch
12
Markenartikel
12
Religion
10
Indonesia
8
Indonesien
8
Islamic finance
8
Islamisches Finanzsystem
8
Religiosity
8
Beziehungsmarketing
7
Islamic countries
7
Islamische Staaten
7
Muslime
7
Muslims
7
Relationship marketing
7
Holiday behaviour
6
Tourism marketing
6
Tourismusmarketing
6
Urlaubsverhalten
6
Customer satisfaction
5
Designation of origin
5
Herkunftsbezeichnung
5
Kundenzufriedenheit
5
Perceived value
5
Attitude
4
Destination management
4
Destinationsmanagement
4
Emotion
4
Advertising
3
Advertising effects
3
Bank
3
Branding
3
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Undetermined
30
Free
2
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Article
32
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Article in journal
32
Aufsatz in Zeitschrift
32
Language
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English
32
Author
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Zulfiqar Ali Jumani
3
Aji, Hendy Mustiko
2
Hati, Sri Rahayu Hijrah
2
Sasiwemon Sukhabot
2
Aali, Samad
1
Ab Hamid, Siti Ngayesah
1
Abbas, Qamar
1
Abror, Abror
1
Abu Gharara, Sahar Raafat
1
Ahmad Fauzan Badiuzaman
1
Ahmed, Ishfaq
1
Alharbi, Raed Khamis
1
Allaberganov, Azizbek
1
Altaf, Mohsin
1
Amani, David
1
Arafat, Mohd Yasir
1
Arifin, Mohamad Rahmawan
1
Ashrafpour, Negar
1
Azam, Mohammad Khalid
1
Aziz, Shahab
1
Bajwa, Farooq Anwar
1
Bhatti, Tariq
1
Bhutto, Muhammad Yaseen
1
Bin Hashim, Sharizal
1
Elseidi, Reham I.
1
Fachrurazi
1
Fahham, Achmad Muchaddam
1
Farooq, Waqas
1
Farrag, Dalia Abdel Rahman
1
Garg, Prerna
1
Hariyadi
1
Heidari Aqagoli, Parisa
1
Hendranastiti, Nur Dhani
1
Ilyas, Gunawan Bata
1
Iqbal, Asim
1
Javaid, Mudaser
1
Joshi, Richa
1
Junaidi, Junaidi
1
Jusoh, Wan Jamaliah Wan
1
Karim, Kasnaeny
1
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Published in...
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Journal of Islamic marketing
Journal of business research : JBR
341
The journal of product & brand management
282
The journal of brand management : an international journal
275
Journal of retailing and consumer services
169
European journal of marketing : EJM
79
Psychology & marketing
76
Asia Pacific journal of marketing and logistics
73
Journal of marketing communications
68
Marketing intelligence & planning
67
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
62
International journal of hospitality management
60
Journal of international consumer marketing
51
Industrial marketing management : the international journal for industrial and high-tech firms
48
Journal of strategic marketing
47
Marketing letters : a journal of research in marketing
47
Journal of promotion management : innovations in planning and applied research
44
Cogent business & management
43
International journal of internet marketing and advertising : IJIMA
43
Journal of global marketing
43
SpringerLink / Bücher
43
The journal of consumer marketing
43
Journal of the Academy of Marketing Science
42
The IUP journal of brand management : IJBRM
42
International journal of consumer studies
41
International marketing review
41
Tourism management : research, policies, practice
40
Journal of marketing
39
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Journal of promotion management : JPM
37
European journal of marketing
35
Journal of marketing management : MM
35
Journal of travel and tourism marketing
34
Qualitative market research : an international journal
32
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
31
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
31
Journal of marketing research : JMR
31
Journal of fashion marketing and management
30
International journal of advertising : the review of marketing communications
29
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
29
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ECONIS (ZBW)
32
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1
Sharia vs non-sharia compliant : which gives much higher financial-based brand equity to the companies listed in the Indonesian stock market?
Hati, Sri Rahayu Hijrah
;
Prasetyo, Muhammad Budi
; …
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2167-2187
Persistent link: https://www.econbiz.de/10014362542
Saved in:
2
Brand clarity of local and global brands in fast-moving consumer goods : an empirical study in a Middle East country
Vaziri, Maryam
;
Llonch-Andreu, Joan
;
López-Belbeze, Pilar
- In:
Journal of Islamic marketing
14
(
2023
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10013536366
Saved in:
3
Love thinketh no evil : mediation role of brand love on consumer religiosity and consumer forgiveness in Tanzanian Islamic banking
Amani, David
- In:
Journal of Islamic marketing
15
(
2024
)
4
,
pp. 1035-1053
Persistent link: https://www.econbiz.de/10014520801
Saved in:
4
Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia
Ab Hamid, Siti Ngayesah
;
Suharni Maulan
;
Jusoh, Wan …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2404-2428
Persistent link: https://www.econbiz.de/10014428586
Saved in:
5
Consumers' awareness and loyalty in Indonesia banking sector : does emotional bonding effect matters?
Karim, Kasnaeny
;
Ilyas, Gunawan Bata
;
Umar, Zainal Abidin
; …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2668-2686
Persistent link: https://www.econbiz.de/10014428699
Saved in:
6
Development and validation of key antecedents of religious brand attitude : a cross-cultural quantitative analysis using smart PLS
Zulfiqar Ali Jumani
;
Nazlida Muhamad
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2771-2797
Persistent link: https://www.econbiz.de/10014428806
Saved in:
7
Translating the impacts of social advertising on Muslim consumers buying behavior : the moderating role of brand image
Ur Rehman, Fazal
;
Zeb, Ali
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2207-2234
Persistent link: https://www.econbiz.de/10014362545
Saved in:
8
Is halal universal? : the impact of self-expressive value on halal brand personality, brand tribalism, and loyalty ; case of Islamic hospitals
Aji, Hendy Mustiko
;
Muslichah, Istyakara
- In:
Journal of Islamic marketing
14
(
2023
)
4
,
pp. 1146-1165
Persistent link: https://www.econbiz.de/10014313869
Saved in:
9
What drives Muslims to boycott French brands? : the moderating role of brand judgement and counterargument
Salma, Shofiya Yusri
;
Aji, Hendy Mustiko
- In:
Journal of Islamic marketing
14
(
2023
)
5
,
pp. 1346-1368
Persistent link: https://www.econbiz.de/10014314547
Saved in:
10
The impact of brand familiarity, perceived trust and attitude on investors' decision-making in Islamic stock market
Maizaitulaidawati Md Husin
;
Aziz, Shahab
;
Bhatti, Tariq
- In:
Journal of Islamic marketing
14
(
2023
)
8
,
pp. 2009-2026
Persistent link: https://www.econbiz.de/10014314969
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