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subject:"Marketing"
~type_genre:"Article in journal"
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Search: subject_exact:"Industrielles Erzeugnis"
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
8
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1
Manufacturers' acquiescence to buyers' sourcing requests in industrial markets
Teng, Wenbo
;
Chan, Ricky Y. K.
;
Kim, Namwoon
;
Zhang, Xubing
- In:
Journal of business-to-business marketing
30
(
2023
)
3
,
pp. 277-295
Persistent link: https://www.econbiz.de/10014454759
Saved in:
2
Updating the theory of industrial marketing : industrial marketing as a Bayesian process of belief-updating
Pedersen, Carsten Lund
;
Ritter, Thomas
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 403-420
Persistent link: https://www.econbiz.de/10013259110
Saved in:
3
Business, industrial marketing and uncertainty
Merigo, Jose Maria
;
Gil Lafuente, Ana María
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
3
,
pp. 325-327
Persistent link: https://www.econbiz.de/10011523957
Saved in:
4
Special issue on coopetition in industrial markets
Bengtsson, Maria
(
ed.
);
Kock, Sören
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011708692
Saved in:
5
Die Kaufverhaltensrelevanz von Marken im Industriegüterbereich
Homburg, Christian
;
Jensen, Ove
;
Richter, Markus
- In:
Die Unternehmung : Swiss journal of business research …
60
(
2006
)
4
,
pp. 281-296
Persistent link: https://www.econbiz.de/10003353625
Saved in:
6
Synergiepotenziale zwischen Industriegüter- und Dienstleistungsforschung
Kleinaltenkamp, Michael
- In:
Die Unternehmung : Swiss journal of business research …
55
(
2001
)
4/5
,
pp. 295-306
Persistent link: https://www.econbiz.de/10001610715
Saved in:
7
International industrial buyer behavior : an exploration and a proposed model
Samli, A. Coskun
- In:
Journal of the Academy of Marketing Science
16
(
1988
)
2
,
pp. 19-29
Persistent link: https://www.econbiz.de/10001062771
Saved in:
8
Marketing of rural industrial products in Bangladesh
Bakht, Zaid
-
1984
Persistent link: https://www.econbiz.de/10001264447
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