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subject:"Marketingmanagement"
~isPartOf:"Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association"
~subject:"Digital platform"
~subject:"Electronic Commerce"
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Search: subject_exact:"Social network services"
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Marketingmanagement
Digital platform
Electronic Commerce
Social Web
33
Social web
33
Consumer behaviour
15
Internet marketing
15
Konsumentenverhalten
15
Online-Marketing
15
E-commerce
10
Social Media
9
Viral marketing
8
Virales Marketing
8
Beziehungsmarketing
7
Relationship marketing
7
Online retailing
5
Online-Handel
5
Social network
5
Soziales Netzwerk
5
Brand management
4
Internet
4
Markenführung
4
Brand image
3
E-Commerce
3
Facebook
3
Innovation adoption
3
Innovationsakzeptanz
3
Markenimage
3
Marketing management
3
Social economy
3
Sozialwirtschaft
3
Virtual organization
3
Virtual reality
3
Virtuelle Organisation
3
Virtuelle Realität
3
Website
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Advertising effects
2
Business start-up
2
Customer integration
2
Customer satisfaction
2
E-Enterprise
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Fogel, Joshua
2
Chang, Candice
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Dai, Xin
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Dikmen, Asli
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Ditzio, Amber A.
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Dutta, Abhisek
1
Edmundson-Bird, David
1
Giang Nu To Truong
1
Goh, Tiong-Thye
1
Harwood, Tracy
1
Herzog, Rivka
1
Jin, Dawei
1
Jones, Kiku
1
Koch, Stefan
1
Leonard, Lori N. K.
1
Liao, Ying Kai
1
Rowley, Jennifer
1
Sood, Suresh
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Wahba, Viviane
1
Yang, Bing
1
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
Journal of business research : JBR
60
Journal of retailing and consumer services
34
Information systems research : ISR
30
Technological forecasting & social change : an international journal
30
Industrial marketing management : the international journal for industrial and high-tech firms
28
Journal of management information systems : JMIS
28
Electronic commerce research
26
International journal of internet marketing and advertising : IJIMA
24
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
24
SpringerLink / Bücher
24
Springer eBook Collection
23
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
Electronic markets : EM ; the international journal of electronic commerce and business media
19
International journal of business information systems : IJBIS
19
Business horizons
18
International journal of electronic marketing and retailing : IJEMR
18
Journal of internet commerce
18
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Journal of open innovation : technology, market, and complexity
16
International journal of electronic commerce : IJEC
15
Journal of electronic commerce research : JECR
13
International journal of hospitality management
12
Internet policy review : journal on internet regulation
12
Journal of marketing management : MM
12
Journal of the Academy of Marketing Science
12
The journal of business & industrial marketing
12
International journal of e-business research : an official publication of the Information Resources Management Association
11
International journal of electronic business
11
Journal of marketing communications
11
Management information systems : mis quarterly
11
Tourism management : research, policies, practice
11
Journal of marketing
10
Premier reference source
10
Web 2.0 : neue Perspektiven für Marketing und Medien
10
Electronic commerce research and applications
9
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
9
International journal of technology marketing : IJTMkt
9
Journal of fashion marketing and management
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
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ECONIS (ZBW)
12
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1
Physician rating websites and use or non-use of a physician after reading these reviews
Fogel, Joshua
;
Wahba, Viviane
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
2
,
pp. 55-73
Persistent link: https://www.econbiz.de/10012519981
Saved in:
2
Investigating B-to-B social media implementation : E-Marketing Orientation and Media Richness Perspective
Liao, Ying Kai
;
Chang, Candice
;
Giang Nu To Truong
- In:
Journal of electronic commerce in organizations : the …
18
(
2020
)
1
,
pp. 18-35
Persistent link: https://www.econbiz.de/10012182749
Saved in:
3
Direct-to-consumer prescription medication advertisements and use of different types of media
Fogel, Joshua
;
Herzog, Rivka
- In:
Journal of electronic commerce in organizations : the …
18
(
2020
)
4
,
pp. 51-72
Persistent link: https://www.econbiz.de/10012427422
Saved in:
4
Impact of electronic servicescape of online gaming on customer engagement
Dutta, Abhisek
- In:
Journal of electronic commerce in organizations : the …
18
(
2020
)
2
,
pp. 49-63
Persistent link: https://www.econbiz.de/10012292160
Saved in:
5
A study of purchase influence and behavioral intention on the adoption of electronic word of mouth (eWOM) systems
Goh, Tiong-Thye
;
Yang, Bing
;
Dai, Xin
;
Jin, Dawei
- In:
Journal of electronic commerce in organizations : the …
15
(
2017
)
3
,
pp. 14-32
Persistent link: https://www.econbiz.de/10011735119
Saved in:
6
Nature and characteristics of the sport industry and its current trends impacting the industry
Ditzio, Amber A.
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
4
,
pp. 13-27
Persistent link: https://www.econbiz.de/10011591086
Saved in:
7
Does successful social media marketing affect brand value? : an empirical investigation
Koch, Stefan
;
Dikmen, Asli
- In:
Journal of electronic commerce in organizations : the …
13
(
2015
)
1
,
pp. 15-26
Persistent link: https://www.econbiz.de/10011312103
Saved in:
8
Brand presence in digital space
Rowley, Jennifer
;
Edmundson-Bird, David
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10009792126
Saved in:
9
Emergence of gamified commerce : turning virtual to real
Harwood, Tracy
- In:
Journal of electronic commerce in organizations : the …
10
(
2012
)
2
,
pp. 16-39
Persistent link: https://www.econbiz.de/10009669867
Saved in:
10
The death of social media in start-up companies and the rise of S-commerce : convergence of E-commerce, complexity and social media
Sood, Suresh
- In:
Journal of electronic commerce in organizations : the …
10
(
2012
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10009669869
Saved in:
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