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subject:"Marketingmanagement"
~isPartOf:"Journal of strategic marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Multi-volume publication"
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Marketingmanagement
International marketing
18
Internationales Marketing
18
Marketing management
8
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5
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5
Brand image
3
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3
Emerging economies
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Aufsatz in Zeitschrift
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Asamoah, Emmanuel
1
Buccieri, Dominic
1
Gross, Andrew C.
1
Gyepi-Garbrah, Theophilus Francis
1
Harrison, Tina
1
Ibrahim, Essam B.
1
Javalgi, Rajshekhar (Raj) G.
1
Maruyama, Masahiro
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Mathews, Shane W.
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Modi, Pratik
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Mols, Niels Peter
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Sakurai, Yuka
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Sok, Phyra
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Journal of strategic marketing
International marketing review
23
Journal of business research : JBR
23
Journal of international marketing
19
International business review : the official journal of the European International Business Academy
13
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of global marketing
8
European journal of marketing : EJM
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
The journal of brand management : an international journal
5
The journal of business & industrial marketing
5
European journal of international management : EJIM
4
Journal of international trade & commerce
4
International journal of economic perspectives : IJEP
3
International journal of export marketing
3
International journal of trade and global markets
3
International journal of wine business research : IJWBR
3
Journal of business case studies
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Journal of marketing management : MM
3
Marketing intelligence & planning
3
Review of marketing research
3
The journal of product & brand management
3
Advances in international marketing
2
African journal of business and economic research : AJBER
2
Baltic journal of management
2
Economies : open access journal
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
Global business & economics review
2
International business and economics research journal
2
International entrepreneurship and management journal
2
International journal of business and globalisation : IJBG
2
International journal of business environment : IJBE
2
International journal of business innovation and research
2
International journal of hospitality management
2
Inventi impact: supply chain & logistics
2
Journal of Islamic marketing : JIMA
2
Journal of business-to-business marketing
2
Journal of euromarketing
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
8
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1
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
2
The impact of internal, external, and competitor factors on marketing strategy performance
Ibrahim, Essam B.
;
Harrison, Tina
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 639-658
Persistent link: https://www.econbiz.de/10012313929
Saved in:
3
The internal competitor : buyer motives and marketing strategies
Mols, Niels Peter
- In:
Journal of strategic marketing
27
(
2019
)
5
,
pp. 405-416
Persistent link: https://www.econbiz.de/10012202760
Saved in:
4
Risk perceptions in Japanese SMEs : the role of Internet marketing capabilities in firm performance
Mathews, Shane W.
;
Maruyama, Masahiro
;
Sakurai, Yuka
; …
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 599-611
Persistent link: https://www.econbiz.de/10012202782
Saved in:
5
Toward a greater understanding of the market orientation and internal market orientation relationship
Modi, Pratik
;
Sahi, Gurjeet Kaur
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 532-549
Persistent link: https://www.econbiz.de/10011976049
Saved in:
6
Market orientation, product innovation and export performance : evidence from Chinese manufacturers
Zhang, Jing
;
Zhu, Miao
- In:
Journal of strategic marketing
24
(
2016
)
5
,
pp. 377-397
Persistent link: https://www.econbiz.de/10011637345
Saved in:
7
Towards a holistic internal market orientation measurement scale
Gyepi-Garbrah, Theophilus Francis
;
Asamoah, Emmanuel
- In:
Journal of strategic marketing
23
(
2015
)
3
,
pp. 273-284
Persistent link: https://www.econbiz.de/10011300752
Saved in:
8
Product placement by global brands as an alternative strategy : is it worth in emerging market?
Srivastava, Rajesh K.
- In:
Journal of strategic marketing
23
(
2015
)
2
,
pp. 141-156
Persistent link: https://www.econbiz.de/10011305971
Saved in:
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