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subject:"Marketingmanagement"
~subject:"Konsumentenverhalten"
~subject:"Sustainable development"
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European journal of marketing : EJM
7
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ECONIS (ZBW)
164
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21
"Giving PUMA the boot" : a case study of a contemporary consumer sports boycott
Dart, Jon
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 278-294
Persistent link: https://www.econbiz.de/10014331365
Saved in:
22
Do consumer boycotts really matter with global companies? : the moderating effect of gender differences
Kim, Changju
;
Yan, Xiuyan
;
Park, Soohyun
- In:
International journal of emerging markets
18
(
2023
)
12
,
pp. 5707-5726
Persistent link: https://www.econbiz.de/10014461220
Saved in:
23
Mindfulness and anti-consumption behavior : the role of authentic living
Lin, Li Min
;
Park, Hyun Jung
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2110-2121
Persistent link: https://www.econbiz.de/10014430206
Saved in:
24
How empowerment and materialism contribute to anti-consumers' well-being
Balderjahn, Ingo
;
Hoffmann, Stefan
;
Hüttel, Alexandra
- In:
European journal of marketing
57
(
2023
)
4
,
pp. 1186-1218
Persistent link: https://www.econbiz.de/10014252273
Saved in:
25
A cross-cultural investigation of the relationship between eco-innovation and customers boycott behaviour
Alyahya, Mansour Abdullah
;
Agag, Gomaa
;
Aliedan, Meqbel
; …
- In:
Journal of retailing and consumer services
72
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014253544
Saved in:
26
Anti-consumption : exploring the opposition to consumer culture
Cherrier, Hélène
(
ed.
);
Lee, Michael S. W.
(
ed.
)
-
2023
Persistent link: https://www.econbiz.de/10014022587
Saved in:
27
Brands in the eye of the storm : navigating political consumerism and boycott calls on social media
Dalakas, Vassilis
;
Melancon, Joanna Phillips
; …
- In:
Qualitative market research : an international journal
26
(
2023
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014230860
Saved in:
28
What drives Muslims to boycott French brands? : the moderating role of brand judgement and counterargument
Salma, Shofiya Yusri
;
Aji, Hendy Mustiko
- In:
Journal of Islamic marketing
14
(
2023
)
5
,
pp. 1346-1368
Persistent link: https://www.econbiz.de/10014314547
Saved in:
29
Rejoinder: spilling more beans on political consumerism : it’s more of the same tune
Liaukonytė, Jūra
;
Tuchman, Anna
;
Zhu, Xinrong
- In:
Marketing science
42
(
2023
)
1
,
pp. 32-36
Persistent link: https://www.econbiz.de/10014317001
Saved in:
30
Profile of the political consumer : an international comparative study
Schwalb Helguero, María M.
;
García-Arrizabalaga, Iñaki
; …
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 296-313
Persistent link: https://www.econbiz.de/10014321473
Saved in:
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