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subject:"Marktforschung"
~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~subject:"Online-Handel"
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Marktforschung
Online-Handel
Consumer behaviour
2
Konsumentenverhalten
2
Online retailing
2
Product information
2
Produktinformation
2
Viral marketing
2
Virales Marketing
2
Absatz
1
Electronic word-of-mouth
1
Experiment
1
Internet marketing
1
JST
1
Joint sentiment-topic analysis
1
Mediation analysis
1
Online-Marketing
1
Personalisierung
1
Personalization
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Product reviews
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Sales
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Selling
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South Korea
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Star rating
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Südkorea
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Lee, Jae-Nam
1
Lee, Jung
1
Li, Xiaolin
1
Mai, Feng
1
Wu, Chaojiang
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Information systems research : ISR
10
Journal of business research : JBR
7
Journal of marketing research : JMR
5
Journal of internet commerce
4
Journal of consumer behaviour : an international research review
3
Journal of electronic commerce research : JECR
3
Electronic commerce research
2
European journal of marketing : EJM
2
International journal of electronic commerce : IJEC
2
International journal of hospitality management
2
International journal of retail and distribution management
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of management information systems : JMIS
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing and consumer services
2
Journal of the Academy of Marketing Science
2
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Applied economic perspectives and policy
1
Asia Pacific journal of marketing and logistics
1
Business & information systems engineering
1
Czech journal of social sciences, business and economics : an international multidisciplinary refereed journal of social sciences, business and economics
1
Decision sciences : DS
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
E-work and E-commerce ; Vol. 1
1
ERIM report series research in management
1
Electronic commerce research and applications
1
Electronic markets : the international journal on networked business
1
European journal of operational research : EJOR
1
European retail research
1
Food policy : economics planning and politics of food and agriculture
1
HMD : Praxis der Wirtschaftsinformatik
1
Information Systems Research
1
Information technology and management
1
International journal of business innovation and research : IJBIR
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic business
1
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ECONIS (ZBW)
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The effect of online reviews on product sales : a joint sentiment-topic analysis
Li, Xiaolin
;
Wu, Chaojiang
;
Mai, Feng
- In:
Information & management : the internat. journal of …
56
(
2019
)
2
,
pp. 172-184
Persistent link: https://www.econbiz.de/10011997619
Saved in:
2
Understanding the product information inference process in electronic word-of-mouth : an objectivity-subjectivity dichotomy perspective
Lee, Jung
;
Lee, Jae-Nam
- In:
Information & management : the internat. journal of …
46
(
2009
)
5
,
pp. 302-311
Persistent link: https://www.econbiz.de/10003867734
Saved in:
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