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subject:"Marktforschung"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of marketing research : JMR
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Journal of consumer behaviour : an international research review
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Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
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Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
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The effect of temporal frame on information considered in new product evaluation : the role of uncertainty
Grant, Susan Jung
;
Tybout, Alice M.
- In:
Journal of consumer research : JCR ; an …
34
(
2007/08
)
6
,
pp. 897-913
Persistent link: https://www.econbiz.de/10003724553
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