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subject:"Measurement"
~isPartOf:"Journal of fashion marketing and management"
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Hudders, Liselot
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Martins, Francisco Vitorino
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Journal of fashion marketing and management
The journal of brand management : an international journal
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Journal of business research : JBR
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The journal of product & brand management
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International journal of market research : JMRS ; the journal of the Market Research Society
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European journal of marketing : EJM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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International marketing review
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Marketing letters : a journal of research in marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Tourism management : research, policies, practice
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Corporate reputation review : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of consumer studies
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International journal of leisure and tourism marketing : IJLTM
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of destination marketing & management
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Journal of retailing and consumer services
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Australasian marketing journal
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Brand management ; Vol. 2
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Measurement invariance of the modified brand luxury index scale across gender, age and countries
Yu, Shubin
;
Hudders, Liselot
- In:
Journal of fashion marketing and management
26
(
2022
)
5
,
pp. 870-889
Persistent link: https://www.econbiz.de/10013555064
Saved in:
2
Perceptual and behavioural dimensions : measuring brand equity consumer based
Rodrigues, Paula
;
Martins, Francisco Vitorino
- In:
Journal of fashion marketing and management
20
(
2016
)
4
,
pp. 507-519
Persistent link: https://www.econbiz.de/10011551784
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