//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Mobile Business"
~person:"Pagani, Margherita"
~subject:"Wettbewerb"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Mobile Telekommunikation"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Mobile Business
Wettbewerb
Mobile communications
6
Mobilkommunikation
6
Consumer behaviour
5
Konsumentenverhalten
5
Mobile business
4
Innovation adoption
3
Innovationsakzeptanz
3
Brand management
2
Innovation diffusion
2
Innovationsdiffusion
2
Internet marketing
2
Markenführung
2
Marketing management
2
Marketingmanagement
2
Mobile Marketing
2
Mobile marketing
2
Mobile phone
2
Mobiltelefon
2
Online-Marketing
2
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
Branding
1
Business network
1
Consumer acceptance of new marketing platforms
1
Data protection
1
Datenschutz
1
Dienstleistungsqualität
1
Experiential engagement
1
Global marketing
1
Innovation management
1
Innovationsmanagement
1
Leistungsmotivation
1
Mobile location-based social networks
1
Norway
1
Norwegen
1
Operations Research
1
Operations research
1
Personal Engagement
1
Privacy concern
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Pagani, Margherita
Liébana-Cabanillas, Francisco
8
Dwivedi, Yogesh Kumar
7
Ghose, Anindya
6
Fang, Zheng
5
Han, Sang Pil
5
Luo, Xueming
5
Chawla, Deepak
4
Gerpott, Torsten J.
4
Haucap, Justus
4
Morosan, Cristian
4
Ooi, Keng-Boon
4
Tan, Garry Wei-Han
4
Williams, Michael D.
4
Andrews, Michelle
3
Böhm, Markus
3
Cricelli, Livio
3
Cui, Xuebin
3
DeFranco, Agnes
3
Foo, Pik-Yin
3
Foros, Øystein
3
Groß, Michael
3
Grzybowski, Lukasz
3
Ha, Young
3
Hörnig, Steffen
3
Im, Hyunjoo
3
Joshi, Himanshu
3
Karjaluoto, Heikki
3
Krcmar, Helmut
3
Kumar, Vikas
3
Levialdi Ghiron, Nathan
3
Mougeot, Michel
3
Muñoz-Leiva, Francisco
3
Oh, Wonseok
3
Ramos de Luna, Iviane
3
Saura, José Ramón
3
Shaikh, Aijaz A.
3
Sharma, Sujeet Kumar
3
Sohn, Stefanie
3
Spann, Martin
3
more ...
less ...
Published in...
All
Business horizons
1
International journal of electronic business
1
Journal of business research : JBR
1
Technology analysis & strategic management
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
An exploratory study into the determinants of adoption of mobile TV services : an integrated value perspective
Borges, Mónica S.
;
Rita, Paulo
;
Pagani, Margherita
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 70-94
Persistent link: https://www.econbiz.de/10011458103
Saved in:
2
Consumers un-tethered : a three-market empirical study of consumers' mobile marketing acceptance
Gao, Tao
;
Rohm, Andrew J.
;
Sultan, Fareena
;
Pagani, …
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2536-2544
Persistent link: https://www.econbiz.de/10010233145
Saved in:
3
Brand in the hand : a cross-market investigation of consumer acceptance of mobile marketing
Rohm, Andrew J.
;
Gao, Tao
;
Sultan, Fareena
;
Pagani, …
- In:
Business horizons
55
(
2012
)
5
,
pp. 485-493
Persistent link: https://www.econbiz.de/10009623103
Saved in:
4
A vicarious innovativeness scale for 3G mobile services : integrating the domain specific innovativeness scale with psychological and rational indicators
Pagani, Margherita
- In:
Technology analysis & strategic management
19
(
2007
)
6
,
pp. 709-728
Persistent link: https://www.econbiz.de/10003605703
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->