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subject:"Multinationales Unternehmen"
~language:"eng"
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Search: subject_exact:"KAM (Key-account management)"
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Multinationales Unternehmen
Key account management
236
Key-Account-Management
236
Relationship marketing
65
Beziehungsmarketing
64
Lieferantenmanagement
63
Supplier relationship management
63
Strategisches Management
25
Strategic management
24
USA
23
United States
23
Theorie
21
Theory
21
Verkauf
21
Kundengruppenmanagement
20
Selling
19
Transnational corporation
19
B-to-B-Marketing
18
Business-to-business marketing
18
Accounting
17
Kundenwert
17
Rechnungswesen
17
Customer value
15
Internationales Marketing
12
Kundenanalyse
12
Salespeople
12
Verkaufspersonal
12
Customer analysis
11
Globalisierung
10
Globalization
10
International marketing
10
Marketing management
10
Marketingmanagement
10
Betriebliche Wertschöpfung
9
Value creation
9
Business network
8
Unternehmensnetzwerk
8
Bibliometrics
7
Bibliometrie
7
Consumer behaviour
7
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Article
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Article in journal
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3
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3
Case study
2
Fallstudie
2
Graue Literatur
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Hochschulschrift
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Non-commercial literature
2
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English
German
5
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Shi, Linda Hui
3
Yip, George S.
3
Lacoste, Sylvie
2
Amin, Mohammad Sakif
1
Atanasova, Yana
1
Bink, Audrey
1
Bink, Audrey J. M.
1
Cagni, Ilaria Carrara
1
Cavusgil, S. Tamer
1
Deszczyński, Bartosz
1
Gadiesh, Orit
1
Gao, Tao
1
Gao, Tao Tony
1
Hennessey, H. David
1
Hughes, Douglas E.
1
Kowalkowski, Christian
1
Leung, Philip
1
Lindner, Detlev
1
Missirilian, Ohanes
1
Montgomery, David B.
1
Müllner, Markus
1
Nordigården, Daniel
1
Pardo, Catherine
1
Portier, Philippe
1
Rehme, Jakob
1
Richards, Keith A.
1
Salle, Robert
1
Schrock, Wyatt A.
1
Senn, Christoph
1
Shi, Linda H.
1
Thoma, Axel
1
Vestring, Till
1
Villalonga, Belén
1
White, J. Chris
1
Wu, Fang
1
Zhao, Yanhui
1
Zou, Shaoming
1
Zupancic, Dirk
1
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Published in...
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Handbook of strategic account management : a comprehensive resource
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of international marketing
2
Argumenta oeconomica
1
Financial times handbook of management
1
Harvard business review : HBR
1
Interkulturelles Management : neue Ansätze - Erfahrungen - Erkenntnisse : Beiträge zum Fünften Internationalen Tag
1
Journal of business strategy
1
Journal of business-to-business marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Management international review : mir ; journal of international business
1
Research paper series / Stanford Graduate School of Business
1
The journal of business & industrial marketing
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
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1
The determinants of global account management (GAM) : a relationship decision-making model
Deszczyński, Bartosz
- In:
Argumenta oeconomica
43
(
2019
)
2
,
pp. 233-253
Persistent link: https://www.econbiz.de/10012284896
Saved in:
2
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
3
Performance effects of global account coordination mechanisms : an integrative study of boundary conditions
Shi, Linda Hui
;
Gao, Tao
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011500425
Saved in:
4
Fit for global customers : how ALTANA mastered the journey to a customer-centric organization
Lindner, Detlev
;
Senn, Christoph
- In:
Journal of business strategy
36
(
2015
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10011407014
Saved in:
5
"Vertical coopetition" : the key account perspective
Lacoste, Sylvie
- In:
Handbook of strategic account management : a …
,
(pp. 205-226)
.
2014
Persistent link: https://www.econbiz.de/10010341360
Saved in:
6
Organizational structures in global account management
Yip, George S.
;
Bink, Audrey
- In:
Handbook of strategic account management : a …
,
(pp. 337-354)
.
2014
Persistent link: https://www.econbiz.de/10010341890
Saved in:
7
High-performance global account management teams : design dimensions, processes and outcomes
Atanasova, Yana
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003641374
Saved in:
8
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
9
"Vertical cooperation" : the key account perspective
Lacoste, Sylvie
- In:
Industrial marketing management : the international …
41
(
2012
)
4
,
pp. 649-658
Persistent link: https://www.econbiz.de/10009583015
Saved in:
10
Dealing with market dynamism : the role of reconfiguration in global account management
Shi, Linda H.
;
Wu, Fang
- In:
Management international review : mir ; journal of …
51
(
2011
)
5
,
pp. 635-663
Persistent link: https://www.econbiz.de/10009311018
Saved in:
1
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