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subject:"Online-Marketing"
~isPartOf:"Information economics and policy : IEP"
~isPartOf:"Marketing science"
~subject:"Big data"
~subject:"Regulation"
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Online-Marketing
Big data
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Digital platform
24
Digitale Plattform
24
E-commerce
10
Electronic Commerce
10
Online retailing
9
Online-Handel
9
Internet marketing
8
Network economics
7
Netzwerkökonomik
7
Advertising
5
Preisdifferenzierung
5
Preismanagement
5
Price discrimination
5
Pricing strategy
5
Search engine
5
Suchmaschine
5
Theorie
5
Theory
5
Werbung
5
Consumer behaviour
4
Konsumentenverhalten
4
Social Web
4
Social web
4
Asymmetric information
3
Asymmetrische Information
3
Competition policy
3
Einzelhandel
3
Information behaviour
3
Information dissemination
3
Informationsverbreitung
3
Informationsverhalten
3
Personalisierung
3
Personalization
3
Ranking method
3
Ranking-Verfahren
3
Regulierung
3
Retail trade
3
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11
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Long, Fei
2
Carroni, Elias
1
Clement, Michel
1
Compiani, Giovanni
1
Dukes, Anthony
1
Gautier, Axel
1
Gilbert, Richard J.
1
Jerath, Kinshuk
1
Jin, Ginger Zhe
1
Lamesch, Joe
1
Lewis, Gregory
1
Liu, Qihong
1
Liu, Yunchuan
1
Nair, Harikesh
1
Paolini, Dimitri
1
Papies, Dominik
1
Peng, Sida
1
Sahni, Navdeep S.
1
Shuai, Jie
1
Spann, Martin
1
Sárváry, Miklós
1
Tushnet, Rebecca
1
Wagman, Liad
1
Wang, Peichun
1
Wlömert, Nils
1
Xiong, Xi
1
Yang, Joonhyuk
1
Zhou, Bo
1
Zou, Tianxin
1
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Information economics and policy : IEP
Marketing science
Discussion papers / CEPR
11
Telecommunications policy : the international journal of digital economy, data sciences and new media
11
NBER working paper series
10
Information systems research : ISR
9
Journal of business research : JBR
8
Journal of management information systems : JMIS
8
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Electronic markets : EM ; the international journal of electronic commerce and business media
5
International journal of industrial organization
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
NBER Working Paper
4
Technological forecasting & social change : an international journal
4
Cowles Foundation discussion paper
3
Discussion paper
3
Discussion paper / Centre for Economic Policy Research
3
Discussion paper series / Philippine Institute for Development Studies
3
ECIPE policy briefs
3
Journal of competition law & economics
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing research : JMR
3
Journal of retailing and consumer services
3
Market investigations : a new competition tool for Europe?
3
Review of industrial organization : RIO
3
Springer eBook Collection
3
WISO Diskurs
3
Working paper
3
Working paper / National Bureau of Economic Research, Inc.
3
Working papers / BRIE
3
American economic journal
2
CESifo working papers
2
China economic journal : the official journal of the China Center for Economic Research (CCER) at Peking University
2
Competition & change : the journal of global business and political economy
2
Diskussionsbeiträge / Wissenschaftliches Institut für Infrastruktur und Kommunikationsdienste
2
Dissertations Abstracts International
2
Electronic commerce research
2
European journal of operational research : EJOR
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of enterprise information systems : an official publication of the Information Resources Management Association
2
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ECONIS (ZBW)
11
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1
Rejoinder on "Frontiers: the interplay of user-generated content, content industry revenues, and platform regulation: quasi-experimental evidence from YouTube"
Wlömert, Nils
;
Papies, Dominik
;
Clement, Michel
; …
- In:
Marketing science
43
(
2024
)
1
,
pp. 16-19
Persistent link: https://www.econbiz.de/10014470080
Saved in:
2
Online search and optimal product rankings : an empirical framework
Compiani, Giovanni
;
Lewis, Gregory
;
Peng, Sida
;
Wang, …
- In:
Marketing science
43
(
2024
)
3
,
pp. 615-636
Persistent link: https://www.econbiz.de/10014529247
Saved in:
3
Platform manipulation in online retail marketplace with sponsored advertising
Long, Fei
;
Liu, Yunchuan
- In:
Marketing science
43
(
2024
)
2
,
pp. 317-345
Persistent link: https://www.econbiz.de/10014529212
Saved in:
4
Advertising as information for ranking e-commerce search listings
Yang, Joonhyuk
;
Sahni, Navdeep S.
;
Nair, Harikesh
;
Xiong, Xi
- In:
Marketing science
43
(
2024
)
2
,
pp. 360-377
Persistent link: https://www.econbiz.de/10014529217
Saved in:
5
Competing for recommendations : the strategic impact of personalized product recommendations in online marketplaces
Zhou, Bo
;
Zou, Tianxin
- In:
Marketing science
42
(
2023
)
2
,
pp. 360-376
Persistent link: https://www.econbiz.de/10014317107
Saved in:
6
Designing an online retail marketplace : leveraging information from sponsored advertising
Long, Fei
;
Jerath, Kinshuk
;
Sárváry, Miklós
- In:
Marketing science
41
(
2022
)
1
,
pp. 115-138
Persistent link: https://www.econbiz.de/10012820501
Saved in:
7
Skippable ads : interactive advertising on digital media platforms
Dukes, Anthony
;
Liu, Qihong
;
Shuai, Jie
- In:
Marketing science
41
(
2022
)
3
,
pp. 528-547
Persistent link: https://www.econbiz.de/10013363779
Saved in:
8
Mergers in the digital economy
Gautier, Axel
;
Lamesch, Joe
- In:
Information economics and policy : IEP
54
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012655869
Saved in:
9
Separation : A cure for abuse of platform dominance?
Gilbert, Richard J.
- In:
Information economics and policy : IEP
54
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012655870
Saved in:
10
Big data at the crossroads of antitrust and consumer protection
Jin, Ginger Zhe
;
Wagman, Liad
- In:
Information economics and policy : IEP
54
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012655875
Saved in:
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