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subject:"Osteuropa"
~person:"Hume, Craig"
~person:"Lang, Rainhart"
~subject:"Internationaler Markteintritt"
~type_genre:"Case study"
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Osteuropa
Internationaler Markteintritt
Auslandsinvestition
2
Foreign investment
2
1996-2016
1
Arbeitsbeziehungen
1
Brasilien
1
Brazil
1
Central-Eastern Europe
1
Cross-cultural management
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Cross-cultural marketing
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Employment relations
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Entrepreneurship
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Innovation diffusion
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Interkulturelles Management
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Interkulturelles Marketing
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International market entry
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Knowledge transfer
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Management
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Mitteleuropa
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Ostmitteleuropa
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Philippinen
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Hume, Craig
Lang, Rainhart
Holtbrügge, Dirk
2
Altzinger, Wilfried
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Ancarani, Fabio
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Argar, Mark
1
Barberio, Massimo
1
Barnevik, Percy
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Belew, Dereje
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Bird, Eugene
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Carneiro, Jorge Manoel Teixeira
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Friedmann, Carina
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Gonzalez-Perez, Maria Alejandra
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Han, Sun Sheng
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Hume, Margee
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Jentzsch, Andreas
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Johnston, Paul
1
Kapoor, Ashok
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Lema´nski, Michał K.
1
Li, Zifeng
1
Lin, Wenqi
1
Lloyd, Gary E.
1
Luo, Xiaoyan
1
Marinov, Marin A.
1
Marinova, Svetla Trifonova
1
Miller, Joanne
1
Moysidis, Anastasios
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Oelmann, Annabel
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Padberg, Andreas
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Poplat, Thomas
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Puck, Jonas
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Qin, Bo
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Roussakis, Emmanuel N.
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Rusinova, Desislava Todorova
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Rybnikova, Irma
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Nomos Verlagsgesellschaft
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Journal of east European management studies / special issue
1
Transcultural marketing for incremental and radical innovation
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ECONIS (ZBW)
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Management in CEE countries between 1996 and 2016 : emerging and enduring issues
Steger, Thomas M.
(
ed.
);
Lang, Rainhart
(
ed.
); …
-
2017
-
1. edition
Persistent link: https://www.econbiz.de/10011710142
Saved in:
2
Expanding technology-based transcultural diffusion : lessons from Brazil and the Philippines
Hume, Margee
;
Johnston, Paul
;
Argar, Mark
;
Hume, Craig
- In:
Transcultural marketing for incremental and radical …
,
(pp. 147-165)
.
2014
Persistent link: https://www.econbiz.de/10010211701
Saved in:
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