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subject:"Pharmaceutical industry"
~isPartOf:"International journal of the economics of business"
~isPartOf:"Journal of medical marketing : device, diagnostic and pharmaceutical marketing"
~subject:"Generic drugs"
~subject:"Marketingmanagement"
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Pharmaceutical industry
Generic drugs
Marketingmanagement
Arzneimittel
72
Pharmaceuticals
72
Pharmaindustrie
50
Arzneimittelmarkt
17
Pharmaceutical market
17
Generika
16
Physicians
13
Ärzte
13
India
8
Indien
8
Pharmaceutical distributors
8
Pharmahandel
8
Consumer behaviour
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Gesundheitsversorgung
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Health care
7
Konsumentenverhalten
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Brand
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Competition
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Gesundheitskosten
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Health care costs
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Malaysia
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Markenartikel
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Wettbewerb
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Advertising
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Advertising effects
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Direct marketing
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Direktmarketing
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Marketing management
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Theorie
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Theory
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Werbewirkung
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Werbung
5
Brand management
4
Markenführung
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English
56
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Mohamed Azmi Ahmad Hassali
7
Saleem, Fahad
5
Davis, Joel J.
4
Aljadhey, Hisham
3
Comanor, William S.
3
Ibrahim, Mohamed Izham Mohamed
3
Siang, Tan Ching
3
Alrasheedy, Alian A
2
Berndt, Ernst R.
2
Chressanthis, George A.
2
Drake, Keith M.
2
Handa, Meenakshi
2
McGuire, Thomas G.
2
Saha, Atanu
2
Srivastava, Vinita
2
Vohra, Anupama
2
Ahmad, Mahmood
1
Al-Hamadi, Adnan Yahya
1
Al-Hamdi, Adnan Yahya
1
Alrasheedy, Alian A.
1
Anis, Aslam H.
1
Ansa, Gloria A.
1
Atinga, Roger Ayimbillah
1
Ball, Jennifer G.
1
Banerjee, Saikat
1
Baptista, Maria Helena Miranda Flores
1
Barbro, Patrick A.
1
Bergler, Marcus
1
Chan, Christopher W. S.
1
Chandler, Lisa Lucarelli
1
Chen, Jinyan
1
Cherkas, Elliot
1
Chmielarz, Piotr
1
Choon Wai Yee
1
Chowdhury, Nishat
1
Conti, Rena M.
1
Danzon, Patricia Munch
1
Das, Sumanta
1
Dash, Sampada Kumar
1
Dhume, S M.
1
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International journal of the economics of business
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
NBER working paper series
84
NBER Working Paper
61
Working paper / National Bureau of Economic Research, Inc.
45
International journal of pharmaceutical and healthcare marketing : IJPHM
37
The European journal of health economics : HEPAC ; health economics in prevention and care
35
Journal of health economics
33
Health economics
27
Research policy : policy, management and economic studies of science, technology and innovation
18
Health marketing quarterly
17
CESifo working papers
14
Applied economics
12
Health economics review
12
International journal of industrial organization
12
Review of industrial organization : RIO
11
Technological forecasting & social change : an international journal
11
International journal of pharmaceutical and healthcare marketing
10
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Research paper
10
OECD Health Statistics
9
Discussion papers / CEPR
8
International journal of health economics and management
8
Journal of business ethics : JOBE
8
Journal of pharmaceutical finance, economics & policy
7
Working paper
7
Working papers / TSE : WP
7
CESifo Working Paper Series
6
Cege discussion paper
6
Economics letters
6
Indian pharmaceutical industry : strategies and challenges in formulations marketing
6
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
6
International journal of intellectual property management : IJIPM
6
Journal of economic behavior & organization : JEBO
6
Journal of global marketing
6
Journal of public policy & marketing
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
Technology analysis & strategic management
6
The European journal of health economics
6
Working papers / Harvard Business School, Division of Research
6
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ECONIS (ZBW)
56
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1
No free launch : at-risk entry by generic drug firms
Drake, Keith M.
;
He, Robert
;
McGuire, Thomas G.
; …
- In:
International journal of the economics of business
29
(
2022
)
3
,
pp. 301-315
Persistent link: https://www.econbiz.de/10014226019
Saved in:
2
The "generic competition paradox" revisited
Saha, Atanu
;
Xu, Yong
- In:
International journal of the economics of business
28
(
2021
)
3
,
pp. 363-375
Persistent link: https://www.econbiz.de/10012697876
Saved in:
3
U.S. pharmaceutical markets : expenditures, health insurance, new products and generic prescribing from 1960 to 2016
Lu, Z. John
;
Comanor, William S.
;
Cherkas, Elliot
; …
- In:
International journal of the economics of business
27
(
2020
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10012182277
Saved in:
4
Four facts concerning competition in us generic prescription drug markets
Conti, Rena M.
;
Berndt, Ernst R.
- In:
International journal of the economics of business
27
(
2020
)
1
,
pp. 27-48
Persistent link: https://www.econbiz.de/10012182278
Saved in:
5
Pharmaceutical industry's changing market dynamics
Saha, Atanu
;
Roberts, Heather
- In:
International journal of the economics of business
27
(
2020
)
2
,
pp. 159-175
Persistent link: https://www.econbiz.de/10012253820
Saved in:
6
Prices and related controversies in the biopharmaceutical industry
Manning, Richard L.
- In:
International journal of the economics of business
25
(
2018
)
1
,
pp. 157-166
Persistent link: https://www.econbiz.de/10011881466
Saved in:
7
Impacts of patent expiry on daily cost of pharmaceutical treatments in eight OECD countries, 2004–2010
Berndt, Ernst R.
;
Dubois, Pierre
- In:
International journal of the economics of business
23
(
2016
)
2
,
pp. 125-147
Persistent link: https://www.econbiz.de/10011635704
Saved in:
8
What makes more, better? An exploratory study on the effects of firm-level commercial operations attributes on pharmaceutical business performance
Chressanthis, George A.
;
Eisenstein, Eric M.
;
Barbro, …
- In:
Journal of medical marketing : device, diagnostic and …
15
(
2015
)
1/2
,
pp. 10-25
Persistent link: https://www.econbiz.de/10011618088
Saved in:
9
Motivations for participating in clinical trials and health-related product testing
Paço, Arminda M. Finisterra do
;
Ferreira, Marisa
; …
- In:
Journal of medical marketing : device, diagnostic and …
15
(
2015
)
1/2
,
pp. 39-51
Persistent link: https://www.econbiz.de/10011618120
Saved in:
10
The "5 Horsemen of the Apothecary" : lessons to be learned by the top pharmaceutical performers for 2014-2009
Trombetta, Bill
- In:
Journal of medical marketing : device, diagnostic and …
15
(
2015
)
3/4
,
pp. 81-89
Persistent link: https://www.econbiz.de/10011881395
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