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subject:"Preismanagement"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"New product development"
~subject:"Product quality"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
International journal of industrial organization
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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European journal of operational research : EJOR
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Reference quality-based competitive market structure for innovation driven markets
Kim, Wonjoon
;
Kim, Minki
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
3
,
pp. 284-296
Persistent link: https://www.econbiz.de/10011398545
Saved in:
2
Product development capability and marketing strategy for new durable products
Banerjee, Sumitro
;
Soberman, David A.
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
3
,
pp. 276-291
Persistent link: https://www.econbiz.de/10009779975
Saved in:
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