//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Produktgestaltung"
~accessRights:"restricted"
~subject:"Service-Dominant Logic"
~subject:"Virales Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenintegration"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Produktgestaltung
Service-Dominant Logic
Virales Marketing
Kundenintegration
1,709
Customer integration
1,702
Beziehungsmarketing
812
Relationship marketing
812
Betriebliche Wertschöpfung
583
Value creation
583
Consumer behaviour
540
Konsumentenverhalten
540
Social Web
432
Social web
432
Innovation
347
Innovation management
344
Innovationsmanagement
344
Produktentwicklung
259
New product development
254
Value co-creation
246
Brand management
237
Markenführung
237
Dienstleistungsqualität
219
Service quality
219
Internet marketing
216
Online-Marketing
216
Customer satisfaction
195
Kundenzufriedenheit
195
Co-creation
193
Kundenwert
184
Customer value
183
Service-dominant logic
171
Customer engagement
147
Lieferantenmanagement
130
Supplier relationship management
130
Brand image
129
Markenimage
129
Viral marketing
113
value co-creation
93
Dienstleistung
92
Services
86
Social media
80
more ...
less ...
Online availability
All
Undetermined
Free
66
Type of publication
All
Article
303
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
284
Aufsatz in Zeitschrift
284
Aufsatz im Buch
20
Book section
20
Collection of articles of several authors
3
Conference paper
3
Konferenzbeitrag
3
Sammelwerk
3
Aufsatzsammlung
1
Case study
1
Fallstudie
1
Hochschulschrift
1
Thesis
1
more ...
less ...
Language
All
English
315
Author
All
Kumar, V.
4
Roy, Sanjit
4
Balaji, M. S.
3
Harmeling, Colleen M.
3
Kamboj, Shampy
3
Rahman, Zillur
3
Ranjan, Kumar Rakesh
3
Read, Stuart
3
Rundle-Thiele, Sharyn
3
Shamim, Amjad
3
Trischler, Jakob
3
Tsiotsou, Rodoula H.
3
Verlegh, Peeter
3
Aier, Stephan
2
Akaka, Melissa Archpru
2
Albinsson, Pia A.
2
Alves, Helena
2
Arıca, Resat
2
Barrutia, José M.
2
Blaschke, Michael
2
Busser, James A.
2
Calder, Bobby J.
2
Chen, Ja-Shen
2
Cobanoglu, Cihan
2
Dahl, Andrew J.
2
Dietrich, Timo
2
Echebarria, Carmen
2
Eelen, Jiska
2
Eigenraam, Anniek W.
2
Eletxigerra, Ainhize
2
Furrer, Olivier
2
Glanfield, Keith
2
Golder, Peter N.
2
Haki, Mohammad Kazem
2
Hollebeek, Linda D.
2
Horbel, Chris
2
Hsiao, Ming-Hsiung
2
Hughes, Tim
2
Islam, Jamid Ul
2
Ji, Chunli
2
more ...
less ...
Institution
All
IGI Global
1
Springer Fachmedien Wiesbaden
1
Published in...
All
Journal of business research : JBR
20
Journal of retailing and consumer services
14
Industrial marketing management : the international journal for industrial and high-tech firms
12
The journal of services marketing
8
Public management review
7
International journal of contemporary hospitality management
6
Journal of the Academy of Marketing Science
6
The service industries journal
6
Tourism management : research, policies, practice
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of service theory and practice : JSTP
4
Journal of strategic marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Marketing theory
4
SpringerLink / Bücher
4
The TQM journal : the international review of organizational improvement
4
Electronic markets : the international journal on networked business
3
Handbook of research on customer engagement
3
Information systems research : ISR
3
International journal of advertising : the review of marketing communications
3
International journal of consumer studies
3
International journal of hospitality management
3
International journal of innovation management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : MM
3
Journal of service management
3
Service business
3
The journal of product & brand management
3
Tourism management perspectives : TMP
3
AMS review : official publication of the Academy of Marketing Science
2
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
2
Customer engagement marketing
2
European Sport management quarterly : ESMQ
2
European journal of marketing
2
International journal of business environment : IJBE
2
International journal of electronic business : IJEB
2
International journal of internet marketing and advertising : IJIMA
2
International journal of production economics
2
more ...
less ...
Source
All
ECONIS (ZBW)
315
Showing
1
-
10
of
315
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Impacts of user-generated images in online reviews on customer engagement : a panel data analysis
Li, Hengyun
;
Liu, Hongbo
;
Shin, Hyejo Hailey
;
Ji, Haipeng
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014457727
Saved in:
2
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
3
Peer effects on brand activism : evidence from brand and user chatter on Twitter
Guha, Mithila
;
Korschun, Daniel
- In:
The journal of brand management : an international journal
31
(
2024
)
2
,
pp. 153-167
Persistent link: https://www.econbiz.de/10014511514
Saved in:
4
Understanding the formation process of negative customer engagement behaviours : a quantitative and qualitative interpretation
Zang, Luning
;
Liu, Yuying
;
Sun, Xiaojing
;
Wen, Decheng
- In:
Total quality management & business excellence
35
(
2024
)
1/2
,
pp. 170-201
Persistent link: https://www.econbiz.de/10014513347
Saved in:
5
Value co-creation in the health-care ecosystem for sustained excellence : realization of patient-centered medicine through task shifting of nurses
Katsuda, Atsushi
;
Naito, Yoshiyuki
;
Ishihara, Toshihiko
- In:
The TQM journal : the international review of …
36
(
2024
)
3
,
pp. 832-846
Persistent link: https://www.econbiz.de/10014513417
Saved in:
6
Service-dominant logic : reframing category captainship and retailer category management
Benson, Michael Christopher
;
Glanfield, Keith
;
Hirst, Craig
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 149-167
Persistent link: https://www.econbiz.de/10014484233
Saved in:
7
The bright and dark sides of online customer engagement on brand love
Siu, Noel Yee-Man
;
Zhang, Tracy Junfeng
;
Yeung, Raissa …
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 957-970
Persistent link: https://www.econbiz.de/10014471162
Saved in:
8
Well-being co-creation in service ecosystems : a systematic literature review
Landry, Mikèle
;
Furrer, Olivier
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 862-882
Persistent link: https://www.econbiz.de/10014333403
Saved in:
9
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
10
What drives customer engagement after a service failure? : the moderating role of customer trust
Honora, Andreawan
;
Chih, Wen-Hai
;
Ortiz, Jaime
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1714-1732
Persistent link: https://www.econbiz.de/10014335594
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->