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subject:"Search engine"
~person:"Toubia, Olivier"
~subject:"Advertising effects"
~type_genre:"Aufsatz in Zeitschrift"
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Search engine
Advertising effects
Consumer behaviour
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Suchmaschine
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Online-Handel
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Personalisierung
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Poisson factorization
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Aufsatz in Zeitschrift
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Toubia, Olivier
Pan, Bing
11
Jansen, Bernard J.
10
Xiang, Zheng
8
Ghose, Anindya
6
Jerath, Kinshuk
6
Skiera, Bernd
6
Zimmermann, Klaus F.
6
Askitas, Nikos
5
Fesenmaier, Daniel R.
5
Herzog, Bodo
5
Chen, Jianqing
4
Edelman, Benjamin
4
Law, Chun Hung Roberts
4
Law, Rob
4
Li, Beibei
4
Li, Xiaoling
4
Li, Xin
4
Molnár, Peter
4
Sayedi, Amin
4
Whinston, Andrew B.
4
Wilbur, Kenneth C.
4
Zhang, Jin
4
Zhu, Yi
4
Abou Nabout, Nadia
3
Agarwal, Ashish
3
Aurum, Aybüke
3
De los Santos, Babur
3
Dharani, M.
3
Dimpfl, Thomas
3
Du, Rex Yuxing
3
Fang, Eric
3
González-Fernández, Marcos
3
González-Velasco, Carmen
3
Hosanagar, Kartik
3
Ipeirotis, Panagiotis G.
3
Jun, Seung-Pyo
3
Liu, Jia
3
Lu, Qiang
3
Rutz, Oliver J.
3
Shin, Woochoel
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Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Quantitative marketing and economics : QME
1
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ECONIS (ZBW)
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1
Content-based model of web search behavior : an application to TV show search
Liu, Jia
;
Toubia, Olivier
;
Hill, Shawndra
- In:
Management science : journal of the Institute for …
67
(
2021
)
10
,
pp. 6378-6398
Persistent link: https://www.econbiz.de/10012666157
Saved in:
2
Search query formation by strategic consumers
Liu, Jia
;
Toubia, Olivier
- In:
Quantitative marketing and economics : QME
18
(
2020
)
2
,
pp. 155-194
Persistent link: https://www.econbiz.de/10012230265
Saved in:
3
A semantic approach for estimating consumer content preferences from online search queries
Liu, Jia
;
Toubia, Olivier
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
6
,
pp. 930-952
Persistent link: https://www.econbiz.de/10011966226
Saved in:
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