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subject:"Strategisches Management"
~person:"Andreasen, Alan R."
~person:"Homburg, Christian"
~person:"Narang, Shanker"
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Strategisches Management
Marketing management
76
Marketingmanagement
76
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30
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19
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17
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17
Marketingtheorie
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Andreasen, Alan R.
Homburg, Christian
Narang, Shanker
Piercy, Nigel
12
Cravens, David W.
9
Kotler, Philip
9
Pfeffermann, Nicole
9
Bruhn, Manfred
8
Aaker, David A.
7
Tomczak, Torsten
7
Day, George S.
6
Kuß, Alfred
6
Krohmer, Harley
5
Lambin, Jean-Jacques
5
Lane, Nikala
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Ryan, Damian
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5
Zupancic, Dirk
5
Didonet, Simone Regina
4
Emrich, Christin
4
Ford, John B.
4
Hunt, Shelby D.
4
Hülsmann, Michael
4
Ibrahim, Essam
4
Johnson, Jean L.
4
Keller, Kevin Lane
4
Kerin, Roger A.
4
Morgan, Neil A.
4
Peterson, Robert A.
4
Proctor, Tony
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Sabel, Hermann
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Schaper, Thorsten
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Weiser, Christoph
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West, Douglas C.
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Wiedmann, Klaus-Peter
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Wiesner, Knut A.
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ECONIS (ZBW)
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1
Strategic marketing : planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521527
Saved in:
2
Strategic marketing : planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521528
Saved in:
3
Management strategies and innovation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521531
Saved in:
4
Information technology and marketing management
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521534
Saved in:
5
Knowledge based marketing in twenty first century
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521535
Saved in:
6
Encyclopaedia of strategic marketing management : planning, implementation and control
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011489914
Saved in:
7
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
-
2012
-
4., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10009514999
Saved in:
8
Marketing management : a contemporary perspective
Homburg, Christian
;
Kuester, Sabine
;
Krohmer, Harley
-
2009
Persistent link: https://www.econbiz.de/10003744558
Saved in:
9
Marketingmanagement : Strategie - Instrumente - Umsetzung - Unternehmensführung
Homburg, Christian
;
Krohmer, Harley
-
2009
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10014012209
Saved in:
10
Strategic marketing for nonprofit organizations
Andreasen, Alan R.
;
Kotler, Philip
-
2008
-
7. ed., [Pearson internat. ed.]
Persistent link: https://www.econbiz.de/10003651911
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