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subject:"USA"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of hospitality marketing & management"
~subject:"Brand image"
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USA
Brand image
Customer satisfaction
171
Kundenzufriedenheit
171
Consumer behaviour
101
Konsumentenverhalten
101
Dienstleistungsqualität
97
Service quality
97
Beziehungsmarketing
64
Relationship marketing
64
Hotel industry
46
Hotellerie
46
Gastronomie
34
Restaurant industry
34
Beschwerdemanagement
21
Complaint management
21
Emotion
20
satisfaction
19
customer satisfaction
18
service quality
18
Viral marketing
17
Virales Marketing
17
Arbeitszufriedenheit
15
Job satisfaction
15
Customer service
14
Kundenservice
14
Markenimage
14
Holiday behaviour
13
Hospital
13
Krankenhaus
13
Urlaubsverhalten
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Gastgewerbe
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Hospitality industry
12
Brand management
11
Internet marketing
11
Markenführung
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Online-Marketing
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United States
11
customer loyalty
10
loyalty
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Botti, Simona
2
Assaker, Guy
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Berenguer Contrí, Gloria
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Bilro, Ricardo Godinho
1
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1
Brey, Eric T.
1
Bujisic, Milos
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1
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1
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1
Fong, Lawrence Hoc Nang
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Galak, Jeff
1
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1
Gopalan, Ram
1
Gregory, Amy M.
1
Gu, Yangjie
1
Guerreiro, João Pedro Silva Martins
1
Han, Heesup
1
Haobin, Ye Ben
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of hospitality marketing & management
International journal of hospitality management
42
Journal of retailing and consumer services
38
Journal of business research : JBR
36
Journal of travel and tourism marketing
22
The journal of brand management : an international journal
21
The journal of services marketing
19
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
18
Services marketing quarterly
18
International journal of contemporary hospitality management
17
Psychology & marketing
16
The journal of product & brand management
13
Journal of strategic marketing
11
Asia Pacific journal of marketing and logistics
10
Journal of the Academy of Marketing Science
10
Tourism management : research, policies, practice
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of service research : JSR
9
The service industries journal
9
Cogent business & management
8
Journal of Islamic marketing
8
Journal of air transport management
8
Journal of marketing theory and practice
8
Journal of vacation marketing
8
Managing service quality : MSQ ; an international journal
7
Journal of Services Marketing
6
Journal of destination marketing & management
6
Journal of vacation marketing : an international journal
6
Service business
6
European journal of marketing : EJM
5
Global business review
5
Health care management review : HCM review
5
International journal of internet marketing and advertising : IJIMA
5
International journal of retail & distribution management
5
Journal of consumer behaviour : an international research review
5
Journal of fashion marketing and management
5
Journal of marketing management : MM
5
Journal of marketing theory and practice : JMTP
5
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ECONIS (ZBW)
24
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1
Effect of value co-creation on customer satisfaction : the mediating role of brand equity
González-Mansilla, Oscar Luis
;
Serra Cantallops, Antoni
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 242-263
Persistent link: https://www.econbiz.de/10013545839
Saved in:
2
Effects of customer forgiveness on brand betrayal and brand hate in restaurant service failures : does apology letter matter?
Rasouli, Nasrin
;
Mostafa Rasoolimanesh, S.
;
Rahmani, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 662-687
Persistent link: https://www.econbiz.de/10013327881
Saved in:
3
The impact of hotel servicescape on customer mindfulness and brand experience : the moderating role of length of stay
Haobin, Ye Ben
;
Huiyue, Ye
;
Peng, Li
;
Fong, Lawrence …
- In:
Journal of hospitality marketing & management
30
(
2021
)
5
,
pp. 592-610
Persistent link: https://www.econbiz.de/10012549287
Saved in:
4
Examining an integrated model of green image, perceived quality, satisfaction, trust, and loyalty in upscale hotels
Assaker, Guy
;
O'Connor, Peter
;
El Haddad, Rania
- In:
Journal of hospitality marketing & management
29
(
2020
)
8
,
pp. 934-955
Persistent link: https://www.econbiz.de/10012384382
Saved in:
5
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
6
Impact of functional/cognitive and emotional advertisements on image and repurchase intention
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Lee, …
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 446-471
Persistent link: https://www.econbiz.de/10012176671
Saved in:
7
Seeking and avoiding choice closure to enhance outcome satisfaction
Gu, Yangjie
;
Botti, Simona
;
Faro, David
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 792-809
Persistent link: https://www.econbiz.de/10011951061
Saved in:
8
Investigating the impact of customer brand identification on hospitality brand loyalty : a social identity perspective
Rather, Raouf Ahmad
- In:
Journal of hospitality marketing & management
27
(
2018
)
5
,
pp. 487-513
Persistent link: https://www.econbiz.de/10011919919
Saved in:
9
Impact of brand experience on loyalty
Ong, Chuan Huat
;
Lee, Heng Wei
;
Thurasamy Ramayah
- In:
Journal of hospitality marketing & management
27
(
2018
)
7
,
pp. 755-774
Persistent link: https://www.econbiz.de/10011957157
Saved in:
10
Drivers of customer loyalty and word of mouth intentions : moderating role of interactional justice
Saleem, Muhammad Abid
;
Yaseen, Asif
;
Wasaya, Allah
- In:
Journal of hospitality marketing & management
27
(
2018
)
8
,
pp. 877-904
Persistent link: https://www.econbiz.de/10011957277
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