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subject:"United States"
~isPartOf:"Journal of euromarketing"
~subject:"Consumer behaviour"
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Search: subject_exact:"Ethnopsychologie"
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United States
Consumer behaviour
Konsumentenverhalten
10
National culture
7
Nationalkultur
7
Cultural identity
6
Kulturelle Identität
6
USA
4
Brand image
3
Brand management
3
Markenführung
3
Markenimage
3
Turkey
3
Türkei
3
Advertising effects
2
Cross-cultural management
2
Designation of origin
2
Herkunftsbezeichnung
2
Interkulturelles Management
2
International marketing
2
Internationales Marketing
2
Perception
2
Russia
2
Russland
2
Wahrnehmung
2
Werbewirkung
2
Advertising
1
Anthropomorphism
1
Austria
1
Bosnia and Herzegovina
1
Bosnien-Herzegowina
1
Brand
1
Brand equity
1
Brand perception
1
Central and Eastern Europe
1
China
1
Cognition
1
Communication media
1
Confidence
1
Consumer ethnocentrism
1
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Type of publication
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Article
11
Type of publication (narrower categories)
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Article in journal
11
Aufsatz in Zeitschrift
11
Language
All
English
11
Author
All
Apil, Ali Riza
1
Arslanagić, Maja
1
Bilgin, F. Zeynep
1
Bjerke, Rune
1
Cruz, Pedro
1
Dimakakos, Dimitrios
1
Gelbrich, Katja
1
Gäthke, Daniel
1
Harcar, Talha
1
Iacob, Andreea
1
Ind, Nicholas
1
Kadić-Maglajlić, Selma
1
Kaynak, Erdener
1
Kivijärvi, Marke
1
Kuada, John E.
1
Lascu, Dana Nicoleta
1
Laukkanen, Tommi
1
Lawson, Lartey G.
1
Manrai, Ajay K.
1
Manrai, Lalita A.
1
Overby, Jeffrey W.
1
Polegato, Rosemary
1
Sayfullin, Salavat
1
Sharma, Piyush
1
Singh, Nitish
1
Staub, Karin
1
Westjohn, Stanford A.
1
Wuehrer, Gerhard A.
1
Yalcin, Serkan
1
Zairis, Antonios
1
Čičić, Muris
1
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Published in...
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Journal of euromarketing
Journal of international consumer marketing
78
Journal of business research : JBR
77
International marketing review
34
Journal of global marketing
33
Journal of international marketing
29
Asia Pacific journal of marketing and logistics
24
Journal of retailing and consumer services
24
Cross cultural management : an international journal
22
International journal of consumer studies
17
Psychology & marketing
17
Journal of business ethics : JOBE
16
The journal of consumer marketing
14
Journal of travel and tourism marketing
12
Marketing theory
12
Discussion paper series / IZA
11
European journal of marketing : EJM
11
Journal of consumer behaviour : an international research review
11
Journal of consumer research : JCR ; an interdisciplinary bimonthly
11
Research in consumer behavior
11
Global consumer behavior
10
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
10
Journal of promotion management : JPM
10
Australasian marketing journal
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
International journal of retail & distribution management
9
Journal of career development
9
Journal of marketing communications
9
The journal of brand management : an international journal
9
Working paper / National Bureau of Economic Research, Inc.
9
International journal of advertising : the quarterly review of marketing communications
8
International journal of hospitality management
8
Cogent business & management
7
Cross-cultural and critical perspectives on brands
7
International business review : the official journal of the European International Business Academy
7
International journal of business and emerging markets : IJBEM
7
Journal of Islamic marketing
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of marketing management : MM
7
Marketing letters : a journal of research in marketing
7
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Source
All
ECONIS (ZBW)
11
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1
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10
of
11
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articles prioritized
date (newest first)
date (oldest first)
1
The impact of country-of-origin and ethnocentrism : an experimental study of consumer taste preferences for soft drinks at a cross-cultural level
Harcar, Talha
;
Kaynak, Erdener
- In:
Journal of euromarketing
24
(
2015
)
2/3
,
pp. 120-131
Persistent link: https://www.econbiz.de/10011408858
Saved in:
2
Do national identity and religiosity antecede customer based brand equity in a developing multinational country?
Kadić-Maglajlić, Selma
;
Arslanagić, Maja
;
Čičić, Muris
- In:
Journal of euromarketing
23
(
2014
)
1/2
,
pp. 111-123
Persistent link: https://www.econbiz.de/10010504723
Saved in:
3
Relationships between brand perception, ideology and consumer ethnocentrism in post-communist Romania
Iacob, Andreea
;
Kuada, John E.
;
Lawson, Lartey G.
- In:
Journal of euromarketing
23
(
2014
)
1/2
,
pp. 85-110
Persistent link: https://www.econbiz.de/10010504724
Saved in:
4
Consumer ethnocentrism, economic animosity and the role of media : the case of Greek products
Zairis, Antonios
;
Dimakakos, Dimitrios
- In:
Journal of euromarketing
22
(
2013
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10010400352
Saved in:
5
The before and after : audience perceptions of brand dimensions of cultural products
Polegato, Rosemary
;
Bjerke, Rune
;
Ind, Nicholas
- In:
Journal of euromarketing
22
(
2013
)
1/2
,
pp. 24-35
Persistent link: https://www.econbiz.de/10010127917
Saved in:
6
Building a model of culture, context, and the means-end value hierarchy : an in-depth investigation of French and American wine consumers' perceptions of value
Overby, Jeffrey W.
- In:
Journal of euromarketing
21
(
2012
)
4
,
pp. 193-218
Persistent link: https://www.econbiz.de/10009755855
Saved in:
7
Anthropomorphism and allegory in advertising across cultures : effects on memory and persuasion
Gelbrich, Katja
;
Gäthke, Daniel
;
Westjohn, Stanford A.
- In:
Journal of euromarketing
21
(
2012
)
4
,
pp. 174-192
Persistent link: https://www.econbiz.de/10009755856
Saved in:
8
A comparative study of the degree, dimensionality, and design of consumer ethnocentrism in diverse cultures
Lascu, Dana Nicoleta
;
Manrai, Ajay K.
;
Manrai, Lalita A.
; …
- In:
Journal of euromarketing
19
(
2010
)
4
,
pp. 227-246
Persistent link: https://www.econbiz.de/10009384424
Saved in:
9
Cultural influences on consumer ethnocentrism : a multi-country investigation
Sharma, Piyush
- In:
Journal of euromarketing
19
(
2010
)
2/3
,
pp. 175-196
Persistent link: https://www.econbiz.de/10009384431
Saved in:
10
Culture and marketing communications on the web : a cross-cultural analysis
Yalcin, Serkan
;
Singh, Nitish
;
Apil, Ali Riza
; …
- In:
Journal of euromarketing
19
(
2010
)
2/3
,
pp. 93-113
Persistent link: https://www.econbiz.de/10009384435
Saved in:
1
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