//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"United States"
~isPartOf:"Psychology & marketing"
~subject:"Beziehungsmarketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sozio-Marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
United States
Beziehungsmarketing
Social Marketing
11
Social marketing
11
Consumer behaviour
5
Konsumentenverhalten
5
Advertising effects
4
Nonprofit marketing
4
Nonprofit-Marketing
4
USA
4
Werbewirkung
4
Charitable organization
3
Fundraising
3
Gemeinnützige Organisation
3
Nonprofit organization
3
Nonprofit-Organisation
3
Psychology of advertising
3
Werbepsychologie
3
social marketing
3
Brand image
2
Brand management
2
Charity
2
Eating habit
2
Ernährungsverhalten
2
Gesundheitsmarketing
2
Gesundheitsvorsorge
2
Health care marketing
2
Markenführung
2
Markenimage
2
Preventive care
2
Relationship marketing
2
Wohltätigkeit
2
charitable giving
2
fundraising
2
Altruism
1
Altruismus
1
Arts
1
Behavioral effect
1
Behaviour
1
Body weight
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Ford, John B.
1
Hu, Michael Y.
1
Huhmann, Bruce A.
1
Jewell, Robert D.
1
Johnson, Jennifer Wiggins
1
Knibb, Jana Nekesa
1
LaTour, Kathryn A.
1
LaTour, Michael S.
1
Merchant, Altaf
1
Peck, Joann
1
Schweidel, David A.
1
Taute, Harry A.
1
Taylor, Kimberly A.
1
Thakur, Ramendra
1
Yeh, Marie A.
1
more ...
less ...
Published in...
All
Psychology & marketing
International journal of nonprofit & voluntary sector marketing
14
Journal of marketing for higher education
13
International journal of nonprofit and voluntary sector marketing
11
Journal of nonprofit & public sector marketing
11
Health marketing quarterly
10
Journal of advertising : official publication of the American Academy of Advertising
9
Working paper / National Bureau of Economic Research, Inc.
9
International review on public and non-profit marketing
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
The Routledge companion to nonprofit marketing
6
Journal of advertising research
4
The evolution of nonprofit marketing
4
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
3
Journal of business research : JBR
3
Nonprofit and voluntary sector quarterly
3
Nonprofit marketing : sectoral applications
3
The Jossey-Bass handbook of nonprofit leadership and management
3
Australasian marketing journal
2
Contemporary research in e-branding
2
Europäische Hochschulschriften / 5
2
Hamburger Schriften zur Marketingforschung
2
International journal of internet marketing and advertising : IJIMA
2
Journal of marketing
2
Journal of philanthropy and marketing
2
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
2
Nonprofit management & leadership
2
The Harvard John M. Olin discussion paper series
2
Administrative Sciences : open access journal
1
Advertising and violence : concepts and perspectives
1
Alumni-Schriftenreihe
1
American economic journal : a journal of the American Economic Association
1
Analele ştiinţifice ale Univerşităţii Alexandru Ioan Cuza din Iaşi / Ştiinţe economice
1
Applied economic perspectives and policy
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Beiträge zur Marketingwissenschaft : Arbeitspapiere
1
Bridging the gap between advertising academia and practice
1
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
1
Corporate transparency : wie Unternehmen im Glashaus-Zeitalter Wettbewerbsvorteile erzielen
1
Critical concepts in economics
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Should cookie monster adopt a healthy lifestyle or continue to indulge? : insights into brand icons
Merchant, Altaf
;
LaTour, Kathryn A.
;
Ford, John B.
; …
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011970169
Saved in:
2
Can purchase behavior predict relationship perceptions and willingness to donate?
Johnson, Jennifer Wiggins
;
Peck, Joann
;
Schweidel, David A.
- In:
Psychology & marketing
31
(
2014
)
8
,
pp. 647-659
Persistent link: https://www.econbiz.de/10010399720
Saved in:
3
Stereotype processing's effect on the impact of the myth/fact message format and the role of personal relevance
Yeh, Marie A.
;
Jewell, Robert D.
;
Hu, Michael Y.
- In:
Psychology & marketing
30
(
2013
)
1
,
pp. 36-45
Persistent link: https://www.econbiz.de/10009716246
Saved in:
4
Cry, laugh, or fight : the impact of the advertising image and disease target match on consumers' evaluations of cancer advertising
Taylor, Kimberly A.
;
Knibb, Jana Nekesa
- In:
Psychology & marketing
30
(
2013
)
4
,
pp. 318-331
Persistent link: https://www.econbiz.de/10009737742
Saved in:
5
Emotional information management : concept development and measurement in public service announcements
Taute, Harry A.
;
Huhmann, Bruce A.
;
Thakur, Ramendra
- In:
Psychology & marketing
27
(
2010
)
5
,
pp. 417-444
Persistent link: https://www.econbiz.de/10003972413
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->