//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"United States"
~person:"Falkenreck, Christine"
~subject:"Market research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Direct marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
United States
Market research
Corporate reputation
4
Deutschland
4
Direct marketing
4
Direktmarketing
4
Finland
4
Finnland
4
Firmenimage
4
Germany
4
Russia
4
Russland
4
Spain
4
Spanien
4
Australia
2
Australien
2
Beziehungsmarketing
2
Brand extension
2
Business-to-Business-Marketing
2
Cultural identity
2
International marketing
2
Internationales Marketing
2
Kulturelle Identität
2
Lieferantenmanagement
2
Markentransfer
2
Marktforschung
2
National culture
2
Nationalkultur
2
Pharmaceutical industry
2
Pharmaindustrie
2
Prestige
2
Relationship marketing
2
Supplier relationship management
2
Unternehmen
2
2007
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Type of publication (narrower categories)
All
Arbeitspapier
1
Article in journal
1
Aufsatz in Zeitschrift
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
2
Author
All
Falkenreck, Christine
Berndt, Ernst R.
3
Karlan, Dean
3
Musiol, Gerald
3
Albers, Sönke
2
Baier, Martin
2
Bond, Craig A.
2
Bond, Jennifer Keeling
2
Chien, Charles S.
2
Dahlhoff, Hans-Dieter
2
Freund, Werner
2
Goldsmith, Ronald E.
2
Greß, Stefan
2
Huh, Jisu
2
Kindermann, Harald
2
Koku, Paul Sergius
2
Korzen, Eva Janina
2
Krafft, Manfred
2
Maas, Stephanie
2
McFadden, Dawn Thilmany
2
Morimoto, Mariko
2
Moutinho, Luiz
2
Myers, Susan D.
2
Reid, Leonard N.
2
Sinkinson, Michael
2
Smejkal, Angela
2
Spiller, Lisa D.
2
Stafford, Marla Royne
2
Starc, Amanda
2
Wagner, Ralf
2
Werani, Thomas
2
Wood, Daniel H.
2
Abdelmoumene, Ahmed
1
Akhter, Syed H.
1
Albaum, Gerald
1
Alok Singh
1
Amasaka, Kakuro
1
An, Soontae
1
Andressen, B. Michael
1
Ash, Mary Kay
1
more ...
less ...
Published in...
All
Corporate reputation review : an international journal
1
Working paper / Dialog Marketing Competence Center
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Impact of direct marketing activities on company reputation transfer success : empirical evidence from five different cultures
Falkenreck, Christine
;
Wagner, Ralf
- In:
Corporate reputation review : an international journal
13
(
2010/11
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10003987861
Saved in:
2
Impact of direct marketing acticvities on company reputation transfer success : empirical evidence from five different cultures
Wagner, Ralf
;
Falkenreck, Christine
-
2009
Persistent link: https://www.econbiz.de/10003911239
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->