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subject:"United States"
~subject:"Ladengestaltung"
~type_genre:"Book section"
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Search: subject_exact:"Merchandising"
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Ladengestaltung
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150
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Consumer behavior analysis : (a) rational approach to consumer choice
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Empirical studies on economics of innovation, public economics and management : proceedings of the 18th Eurasia business and economics society conference
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Harvard business review on retailing and merchandising
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
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Marketing-mix strategies - product strategy and promotion strategy
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Operations research proceedings 2005 : selected papers of the Annual International Conference of the German Operations Research Society (GOR), Bremen, September 7 - 9, 2005
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Operations research proceedings 2007 : selected papers of the Annual International Conference of the German Operations Research Society (GOR) ; Saarbrücken, September 5 - 7, 2007
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ECONIS (ZBW)
16
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1
Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491525
Saved in:
2
Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491561
Saved in:
3
Are you really influencing your customers? : a black-friday analysis
Delcea, Camelia
;
Ioanas, Elsabeta
;
Paun, Ramona
- In:
Empirical studies on economics of innovation, public …
,
(pp. 225-240)
.
2017
Persistent link: https://www.econbiz.de/10011655121
Saved in:
4
Understanding sample usage and sampling as a promotion tool : state of industry practice and current research
Dong, Xiaojing
;
Li, Michael
;
Xie, Ying
- In:
Innovation and marketing in the pharmaceutical industry …
,
(pp. 507-530)
.
2014
Persistent link: https://www.econbiz.de/10010353474
Saved in:
5
In-store experimental approach to pricing and consumer behavior
Valdimar Sigurdsson
;
Foxall, Gordon R.
;
Saevarsson, Hugi
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 185-197)
.
2013
Persistent link: https://www.econbiz.de/10009740372
Saved in:
6
The effects of a point-of-purchase display on relative sales : an in-store experimental evaluation
Valdimar Sigurdsson
;
Engilbertsson, Halldor
;
Foxall, …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 173-184)
.
2013
Persistent link: https://www.econbiz.de/10009740373
Saved in:
7
A promoting procedure for increasing sales in a small pet store
Milligan, Jacqueline
;
Hantula, Donald A.
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 89-96)
.
2013
Persistent link: https://www.econbiz.de/10009740425
Saved in:
8
A strategic perspective on sales promotions
Gelb, Betsy D.
;
Andrews, Demetra
;
Lam, Son K.
-
2009
Persistent link: https://www.econbiz.de/10003836358
Saved in:
9
A Decision Support System for planning promotion time slots
Pereira, Paulo A.
;
Fontes, Fernando A.C.C.
;
Fontes, …
- In:
Operations research proceedings 2007 : selected papers …
,
(pp. 147-152)
.
2008
Persistent link: https://www.econbiz.de/10003717195
Saved in:
10
Welcome to the new world of merchandising
Friend, Scott C.
;
Walker, Patricia H.
- In:
Harvard business review on retailing and merchandising
,
(pp. 65-83)
.
2008
Persistent link: https://www.econbiz.de/10003778430
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