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subject:"Verkaufspersonal"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"Journal of strategic marketing"
~subject:"Marketing management"
~subject:"Sales promotion"
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Verkaufspersonal
Marketing management
Sales promotion
Selling
20
Verkauf
20
Marketingmanagement
12
Salespeople
9
Beziehungsmarketing
7
Relationship marketing
7
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6
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1
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1
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1
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1
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1
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1
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
83
The journal of personal selling & sales management : JPSSM
60
Journal of personal selling & sales management : JPSSM
47
Journal of business research : JBR
43
The journal of business & industrial marketing
36
Journal of the Academy of Marketing Science
25
Journal of marketing
18
Journal of marketing education : JME
17
Journal of business-to-business marketing
16
European journal of marketing
12
Journal of retailing and consumer services
11
European journal of marketing : EJM
10
SpringerLink / Bücher
10
Vision : the journal of business perspective
9
Journal of business ethics : JOBE
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of retailing
7
Asia Pacific journal of marketing and logistics
6
Journal of marketing research : JMR
6
Bringing technology to market: trends, cases, solutions
5
Business horizons
5
Journal of service research
5
Marketing letters : a journal of research in marketing
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Journal of marketing analytics : JMA
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
4
Proceedings series / American Marketing Association
4
Psychology & marketing
4
Quantitative marketing and economics : QME
4
Strategic sales and strategic marketing
4
The Oxford handbook of strategic sales and sales management
4
Transportation research / E : an international journal
4
Central European business review : CEBR
3
International journal of logistics : research and applications
3
International journal of retail & distribution management
3
Italian journal of marketing : ITJM
3
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ECONIS (ZBW)
16
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1
-
10
of
16
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date (oldest first)
1
Impact of individual market orientation on selling and customer orientation
Baber, Ruturaj
;
Kaurav, Rahul Pratap Singh
;
Paul, Justin
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 288-303
Persistent link: https://www.econbiz.de/10012313902
Saved in:
2
Salesperson implementation of sales strategy and its impact on sales performance
Inyang, Aniefre Eddie
;
Jaramillo, Fernando
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 601-619
Persistent link: https://www.econbiz.de/10012313926
Saved in:
3
The convergence of interactive marketing and personal selling and sales management
Cummins, Shannon
(
ed.
);
Peltier, James
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011555463
Saved in:
4
Omni-channel research framework in the context of personal selling and sales management : a review and research extensions
Cummins, Shannon
;
Peltier, James
;
Dixon, Andrea
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 2-16
Persistent link: https://www.econbiz.de/10011555492
Saved in:
5
Exploring buyer-seller dyadic perceptions of technology and relationships : implications for Sales 2.0
Rocco, Richard A.
;
Bush, Alan J.
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10011555611
Saved in:
6
The use of social media among business-to-business sales professionals in China : how social media helps create and solidify guanxi relationships between sales professionals and cu...
Niedermeier, Keith E.
;
Wang, Emily
;
Zhang, Xiaohzan
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 33-49
Persistent link: https://www.econbiz.de/10011555619
Saved in:
7
CABS : a conceptual model for context-aware B2B sales applications
Rogers, Beth
;
Clark, Lillian
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 50-66
Persistent link: https://www.econbiz.de/10011555621
Saved in:
8
Sales force management practices in organizations with a supportive climate towards creativity
Zampetakis, Leonidas A.
- In:
Journal of strategic marketing
22
(
2014
)
1
,
pp. 41-58
Persistent link: https://www.econbiz.de/10010259205
Saved in:
9
Exploring the roles of marketing and selling capabilities in delivering critical customer centric performance and brand performance outcomes for B2B firms
Siahtiri, Vida
;
O'Cass, Aron
;
Ngo, Liem Viet
- In:
Journal of strategic marketing
22
(
2014
)
5
,
pp. 379-395
Persistent link: https://www.econbiz.de/10010417135
Saved in:
10
A review of the interactive marketing literature in the context of personal selling and sales management : a research agenda
Rodriguez, Michael
;
Dixon, Andrea L.
;
Peltier, James
- In:
Journal of research in interactive marketing : …
8
(
2014
)
4
,
pp. 294-308
Persistent link: https://www.econbiz.de/10010433947
Saved in:
1
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