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subject:"Welt"
~isPartOf:"International marketing ; Vol. 1"
~isPartOf:"The SAGE handbook of international marketing"
~subject:"Cultural identity"
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Welt
Cultural identity
International marketing
31
Internationales Marketing
31
Theorie
9
Theory
9
World
7
Globalisierung
5
Globalization
5
Marketing management
4
Marketingmanagement
4
Bibliometrics
3
Bibliometrie
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Export
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Marketing theory
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Marketingtheorie
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8
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Craig, C. S.
2
Douglas, Susan P.
2
Bird, Robert
1
D'Angelo, Paul
1
Dekimpe, Marnik G.
1
Doh, Jonathan P.
1
Elsner, Mark
1
Enderle, Georges
1
Gielens, Katrijn
1
Grund, Michael
1
Guay, Terrence R.
1
Heil, Oliver P.
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Jain, Subhash C.
1
Kim, W. Chan
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International marketing ; Vol. 1
The SAGE handbook of international marketing
International marketing review
32
Journal of global marketing
31
Journal of business research : JBR
22
Journal of international marketing
22
SpringerLink / Bücher
13
Journal of international consumer marketing
12
Handbook of research on international advertising
8
Best practices in international marketing
5
Cross-cultural and critical perspectives on brands
5
Handbook of research in international marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International marketing ; Vol. 2
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
European journal of international management : EJIM
4
International journal of management and economics
4
New world marketing
4
Qualitative market research : an international journal
4
Springer eBook Collection
4
The journal of services marketing
4
ERIM report series research in management
3
Europäische Hochschulschriften / 5
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International business review : the official journal of the European International Business Academy
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of export marketing
3
Internationalisierung von Vertrieb und Handel
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Journal of euromarketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of international entrepreneurship
3
Journal of international food & agribusiness marketing : JIFAM
3
Journal of marketing management : MM
3
Journal of promotion management : JPM
3
Management for Professionals
3
Marketing management : a cultural perspective
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Marketing theory
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ECONIS (ZBW)
8
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1
The changing global political and institutional environment
Doh, Jonathan P.
;
Guay, Terrence R.
;
D'Angelo, Paul
- In:
The SAGE handbook of international marketing
,
(pp. 36-54)
.
2009
Persistent link: https://www.econbiz.de/10003792061
Saved in:
2
Marketing and the global legal environment
Jain, Subhash C.
;
Bird, Robert
- In:
The SAGE handbook of international marketing
,
(pp. 55-70)
.
2009
Persistent link: https://www.econbiz.de/10003792064
Saved in:
3
Global competitive marketing strategy
Grund, Michael
;
Heil, Oliver P.
;
Elsner, Mark
- In:
The SAGE handbook of international marketing
,
(pp. 263-287)
.
2009
Persistent link: https://www.econbiz.de/10003792104
Saved in:
4
Global trends in gorcery retailing
Gielens, Katrijn
;
Dekimpe, Marnik G.
- In:
The SAGE handbook of international marketing
,
(pp. 413-428)
.
2009
Persistent link: https://www.econbiz.de/10003792166
Saved in:
5
Ethics and corporate social responsibility for marketing in the global marketplace
Enderle, Georges
;
Murphy, Patrick E.
- In:
The SAGE handbook of international marketing
,
(pp. 504-531)
.
2009
Persistent link: https://www.econbiz.de/10003792181
Saved in:
6
Developing strategies for global markets : an evolutionary perspective
Craig, C. S.
;
Douglas, Susan P.
-
2008
Persistent link: https://www.econbiz.de/10003655232
Saved in:
7
Configural advantage in global markets
Craig, C. S.
;
Douglas, Susan P.
-
2008
Persistent link: https://www.econbiz.de/10003655242
Saved in:
8
Cross-cultural strategies
Kim, W. Chan
;
Mauborgne, R. A.
-
2008
Persistent link: https://www.econbiz.de/10003655500
Saved in:
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