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subject:"Wissenschaftliche Methode"
~isPartOf:"Alternative market research methods : market sensing"
~subject:"Market research"
~subject:"Marktforschung"
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Qualitative Methode
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Longbottom, David
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Alternative market research methods : market sensing
Organizational research methods : ORM
44
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative market research : an international journal
28
Qualitative Marktforschung : Konzepte - Methoden - Analysen
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Rethinking the case study in international business and management research
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Qualitative research in organizations and management : an international journal
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Journal of management inquiry
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Journal of business research : JBR
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Strategic organization
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Sport management review
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International journal of market research
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International journal of market research : JMRS ; the journal of the Market Research Society
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Human resource development review
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Innovation in der Marktforschung
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International journal of entrepreneurial behaviour & research
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Journal of management & organization : JMO
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Journal of sport management : the official journal of the North American Society of Sport Management
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Management decision : MD
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Auditing : a journal of practice & theory
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Building methodological bridges
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Human resource development review : HRD review
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Journal of applied behavioral science
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Journal of family business strategy
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Journal of institutional economics
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Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
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Management information systems : mis quarterly
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Project management journal : PMJ
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SpringerLink / Bücher
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Strategic Organization
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The Cornell hospitality quarterly
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The real life guide to accounting research : a behind the scenes view of using qualitative research methods
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Vision : the journal of business perspective
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Young consumers : insight and ideas for responsible marketers
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Advancing methodological thought and practice
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Der Markt : international journal of marketing
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Diskussionsarbeit
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Entrepreneurship theory and practice : ET&P
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Market sensing and qualitative research : context, philosophy, approach and strategy
Longbottom, David
- In:
Alternative market research methods : market sensing
,
(pp. 9-19)
.
2017
Persistent link: https://www.econbiz.de/10011569740
Saved in:
2
The qualitative research process part 1 : strategy, planning and data collection
Longbottom, David
- In:
Alternative market research methods : market sensing
,
(pp. 20-35)
.
2017
Persistent link: https://www.econbiz.de/10011569743
Saved in:
3
The qualitative research process part 2 : data alalysis and data presentation
Longbottom, David
- In:
Alternative market research methods : market sensing
,
(pp. 36-47)
.
2017
Persistent link: https://www.econbiz.de/10011569744
Saved in:
4
Using narrative and storytelling in research
Lawson, Alison
- In:
Alternative market research methods : market sensing
,
(pp. 182-204)
.
2017
Persistent link: https://www.econbiz.de/10011569751
Saved in:
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