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subject:"World"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Einzelhandel"
~subject:"Markenartikel"
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Einzelhandel
Markenartikel
Handelsmarke
7
Store brand
7
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5
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5
Brand
4
Bibliometrics
2
Bibliometrie
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Nenycz-Thiel, Magda
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The journal of brand management : an international journal
Journal of retailing and consumer services
51
International journal of retail & distribution management
19
The international review of retail, distribution and consumer research
17
Journal of business research : JBR
13
Journal of retailing
13
European journal of operational research : EJOR
11
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
10
SpringerLink / Bücher
10
Springer Proceedings in Business and Economics
8
Transportation research / E : an international journal
8
International journal of production economics
7
Review of industrial organization : RIO
7
The journal of product & brand management
7
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
6
European journal of marketing : EJM
6
Gabler Edition Wissenschaft
6
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
6
Journal of food products marketing
5
Marketing : ZFP ; journal of research and management
5
Report / Marketing Science Institute
5
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
4
Applied economics letters
4
Australasian marketing journal
4
European review of agricultural economics : ERAE
4
Handelsforschung
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of agricultural & food industrial organization
4
Journal of marketing
4
The journal of consumer marketing
4
Applied economics
3
Cogent business & management
3
European retail research
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of retail and distribution management
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
Journal of marketing management : MM
3
Journal of marketing research : JMR
3
Journal of the Academy of Marketing Science
3
Manufacturing & service operations management : M & SOM
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ECONIS (ZBW)
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1
Strategic trademark management : a systematic literature review and prospects for future research
Cao, Yougen
;
Ren, Shengce
;
Du, Mei
- In:
The journal of brand management : an international journal
29
(
2022
)
5
,
pp. 435-453
Persistent link: https://www.econbiz.de/10013391006
Saved in:
2
The roles of identity and brand equity in organic consumption behavior : private label brands versus national brands
Reinders, Machiel J.
;
Bartels, Jos
- In:
The journal of brand management : an international journal
24
(
2017
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011704264
Saved in:
3
Marketing store brands and manufacturer brands : role of referent and expert power in merchandising decisions
Chimhundu, Ranga
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 24-40
Persistent link: https://www.econbiz.de/10011565273
Saved in:
4
Trademark families : characteristics and market values
Block, Jörn
;
Fisch, Christian
;
Sandner, Philipp
- In:
The journal of brand management : an international journal
21
(
2014
)
2
,
pp. 150-170
Persistent link: https://www.econbiz.de/10010252611
Saved in:
5
Private labels in Australia : a case where retailer concentration does not predicate private labels share
Nenycz-Thiel, Magda
- In:
The journal of brand management : an international journal
18
(
2010/11
)
8
,
pp. 624-633
Persistent link: https://www.econbiz.de/10009232994
Saved in:
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