//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"World"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Markenrecht"
~subject:"Warenkennzeichnung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Handelsmarke"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
World
Markenrecht
Warenkennzeichnung
Handelsmarke
7
Store brand
7
Brand management
5
Markenführung
5
Brand
4
Markenartikel
4
Bibliometrics
2
Bibliometrie
2
Consumer behaviour
2
Einzelhandel
2
Konsumentenverhalten
2
Retail trade
2
Trademark law
2
Australia
1
Australien
1
Brand image
1
Comparison
1
Consumer goods industry
1
Einzelhandelspreis
1
FMCG
1
Familienunternehmen
1
Family business
1
Firm valuation
1
Food retailing
1
Großbritannien
1
Konsumgüterindustrie
1
Lebensmitteleinzelhandel
1
Lieferantenmanagement
1
Literature review
1
Markenimage
1
Market concentration
1
Preismanagement
1
Pricing strategy
1
Product management
1
Produktmanagement
1
Research prospects
1
Retail price
1
Sales promotion
1
Spain
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Block, Jörn
1
Cao, Yougen
1
Du, Mei
1
Fisch, Christian
1
Ren, Shengce
1
Sandner, Philipp
1
Published in...
All
The journal of brand management : an international journal
Springer Proceedings in Business and Economics
6
Journal of retailing and consumer services
4
SpringerLink / Bücher
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
2
Applied economics
2
Bochumer Beiträge zur Unternehmensführung und Unternehmensforschung
2
Business history
2
Journal of agricultural economics
2
Journal of retailing
2
Journal of world trade : law, economic policy, public policy
2
Kiel working paper
2
Marketing : ZFP ; journal of research and management
2
The international review of retail, distribution and consumer research
2
The journal of world intellectual property
2
7 VJLA 2012 (2) 18
1
AFPC policy research report
1
Acta oeconomica Pragensia : vědecký časopis Vysoke Školy Ekonomické v Praze
1
Agribusiness : an international journal
1
American journal of agricultural economics
1
Branding competence
1
Brands in the boardroom : key branding issues for senior executives
1
Business strategy and the environment
1
Capital for our time : the economic, legal, and management challenges of intellectual capital
1
Competitiveness and the value of intangible assets : [proceedings of the Conference on 'Intangible Assets and the Competitiveness of the European Economy', held in Louvain-la-Neuve on 29-30 April 1999]
1
Die Betriebswirtschaft : DBW
1
Discussion papers / Governance and the Efficiency of Economic Systems
1
Discussion papers in economics / Center for Economic Analysis, Department of Economics, University of Colorado at Boulder : Working paper
1
Economic and legal issues in intellectual property
1
Economics of innovation and new technology
1
Ekonomika : međunarodni časopis za ekonomsku teoriju i praksu i društvena pitanja
1
Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
FE-Workingpaper / University of Kiel, Department of Food Economics and Consumption Studies
1
FSU College of Law, Law, Business & Economics Paper
1
Food policy : economics planning and politics of food and agriculture
1
GWU Law School Public Law Research Paper
1
Gabler Edition Wissenschaft / Strategie, Marketing und Informationsmanagement
1
George Mason Law & Economics Research Paper
1
Handelsmarken : Entwicklungstendenzen und Zukunftsperspektiven der Handelsmarkenpolitik
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Strategic trademark management : a systematic literature review and prospects for future research
Cao, Yougen
;
Ren, Shengce
;
Du, Mei
- In:
The journal of brand management : an international journal
29
(
2022
)
5
,
pp. 435-453
Persistent link: https://www.econbiz.de/10013391006
Saved in:
2
Trademark families : characteristics and market values
Block, Jörn
;
Fisch, Christian
;
Sandner, Philipp
- In:
The journal of brand management : an international journal
21
(
2014
)
2
,
pp. 150-170
Persistent link: https://www.econbiz.de/10010252611
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->