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subject:"local market"
~accessRights:"restricted"
~subject:"Direktmarketing"
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1
Drivers and moderators of direct selling business outcomes : why I participate affects how I perform
Coughlan, Anne T.
;
Gerke, Michael
;
Krafft, Manfred
- In:
Marketing : ZFP ; journal of research and management
46
(
2024
)
1
,
pp. 4-19
Persistent link: https://www.econbiz.de/10014634755
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2
Modeling independent sales representative performance : application of predictive analytics in direct selling for improved outcomes
Glackin, Caroline
;
Adıvar, Murat
- In:
Journal of marketing analytics : JMA
11
(
2023
)
4
,
pp. 613-628
Persistent link: https://www.econbiz.de/10014537261
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3
Multi-level marketing : a neoliberal institution
Wrenn, Mary V.
- In:
Journal of economic issues
57
(
2023
)
4
,
pp. 1043-1061
Persistent link: https://www.econbiz.de/10014445424
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4
The dynamics of direct selling for wine-growing farms
Aubert, Magali
;
Enjolras, Geoffroy
- In:
International journal of entrepreneurship and small …
44
(
2021
)
2
,
pp. 155-176
Persistent link: https://www.econbiz.de/10012670258
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5
Doing well by doing good : direct selling as a viable and sustainable source of income for base of the pyramid populations
Widmier, Scott
;
Brouthers, Lance Eliot
;
Ragland, Charles B.
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 380-393
Persistent link: https://www.econbiz.de/10012286208
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6
Farmer direct selling : the role of regional factors
Rocchi, Benedetto
;
Randelli, Filippo
;
Corsini, Lorenzo
; …
- In:
Regional studies : official journal of the Regional …
54
(
2020
)
8
,
pp. 1112-1122
Persistent link: https://www.econbiz.de/10012265104
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7
Consumer buying decision towards MLM branded health supplement in Malaysia
Yan Chyuan Heng
;
Ng, Alex Hou Hong
- In:
International journal of business and systems research …
14
(
2020
)
4
,
pp. 471-488
Persistent link: https://www.econbiz.de/10012506102
Saved in:
8
Direct selling by suppliers improves system-wide information flow
Hao, Zhongyuan
;
Jiang, Li
- In:
Operations research letters
47
(
2019
)
4
,
pp. 305-310
Persistent link: https://www.econbiz.de/10012103269
Saved in:
9
Consumer trust in internet marketing and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
10
Unternehmer statt Unterlasser : unternehmerrelevante Persönlichkeitseigenschaften in der Direktvermarktung
Westermayer, Christina
-
2017
Persistent link: https://www.econbiz.de/10011556029
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