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~person:"Bennett, Roger"
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Nonprofit marketing
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Journal of nonprofit & public sector marketing
3
Nonprofit management & leadership
2
Journal of marketing for higher education
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
Nonprofit and voluntary sector quarterly
1
Nonprofit marketing : sectoral applications
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ECONIS (ZBW)
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Donor inspiration in nonprofit management : conceptualization and measurement in a peer-to-peer context
Hesse, Laura
;
Boenigk, Silke
- In:
Nonprofit management & leadership
34
(
2023
)
2
,
pp. 241-265
Persistent link: https://www.econbiz.de/10014471335
Saved in:
2
In nonprofits we trust? : a large-scale study on the public's trust in nonprofit organizations
Becker, Annika
;
Boenigk, Silke
;
Willems, Jurgen
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
2
,
pp. 189-216
Persistent link: https://www.econbiz.de/10012200069
Saved in:
3
The conceptualization of nonprofit marketing orientation : a critical reflection and contributions toward closing the practice-theory gap
Wymer, Walter
;
Boenigk, Silke
;
Möhlmann, Mareike
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10011296041
Saved in:
4
Relevance of fundraising charities' content-marketing objectives : perceptions of donors, fundraisers, and their consultants
Bennett, Roger
- In:
Journal of nonprofit & public sector marketing
29
(
2017
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10011687038
Saved in:
5
Toward the importance of nonprofit brand equity : results from a study of German nonprofit organizations
Boenigk, Silke
;
Becker, Annika
- In:
Nonprofit management & leadership
27
(
2016
)
2
,
pp. 181-198
Persistent link: https://www.econbiz.de/10011637040
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6
Nonprofit collaboration with luxury brands : positive and negative effects for cause-related marketing
Boenigk, Silke
;
Schuchardt, Viktoria
- In:
Nonprofit and voluntary sector quarterly
44
(
2015
)
4
,
pp. 708-733
Persistent link: https://www.econbiz.de/10011337171
Saved in:
7
Management von Nonprofit-Beziehungen : ein Service Value Chain-orientierter Ansatz
Boenigk, Silke
;
Helmig, Bernd
- In:
Management von Kundenbeziehungen : Perspektiven - …
,
(pp. 229-249)
.
2010
Persistent link: https://www.econbiz.de/10003934318
Saved in:
8
Prospective students' perceptions of university brands : an empirical study
Bennett, Roger
;
Ali-Choudhury, Rehnuma
- In:
Journal of marketing for higher education
19
(
2009
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10003865253
Saved in:
9
Market orientation among small to medium sized UK charitable organisations : implications for fund-raising performance
Bennett, Roger
-
2008
Persistent link: https://www.econbiz.de/10003717717
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