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type:"article"
~person:"La Rocca, Antonella"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles of several authors"
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Search: subject_exact:"Supplier management"
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Lieferantenmanagement
14
Supplier relationship management
14
Beziehungsmarketing
8
Relationship marketing
8
Interaction
7
B-to-B-Marketing
6
Business network
6
Business relationships
6
Business-to-business marketing
6
Unternehmensnetzwerk
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Business start-up
4
Unternehmensgründung
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Heuristics
3
Heuristik
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Inter-firm cooperation
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Risikokapital
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Unternehmenskooperation
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Venture capital
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Betriebliche Wertschöpfung
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Business networks
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Cognition
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Customer-supplier relationships
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Entrepreneurship
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Entrepreneurship approach
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Innovation
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Innovation management
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Innovationsmanagement
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Kognition
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Lieferkette
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Sales
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Salespeople
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Selling
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Supplier relationships
2
Supply chain
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Value creation
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Verkauf
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Verkaufspersonal
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Aufsatz in Zeitschrift
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La Rocca, Antonella
Svensson, Göran
49
Cheng, T. C. E.
29
Naudé, Peter
28
Wagner, Stephan M.
28
Schiele, Holger
27
Henneberg, Stephan
24
Choi, Tsan-Ming
22
Huo, Baofeng
21
Choi, Thomas Y.
20
Mysen, Tore
20
Narasimhan, Ram
19
Zhao, Xiande
18
Buvik, Arnt
17
Homburg, Christian
17
Liu, Yi
17
Yang, Zhilin
17
Corsaro, Daniela
16
Hartmann, Evi
16
Schoenherr, Tobias
16
Jia, Fu
15
Sinkovics, Rudolf R.
15
Snehota, Ivan
15
Ulaga, Wolfgang
15
Blome, Constantin
14
Kähkönen, Anni-Kaisa
14
Sharma, Piyush
14
Andersen, Poul Houman
13
Ellegaard, Chris
13
Eßig, Michael
13
Gil Saura, Irene
13
Ivanov, Dmitry
13
Johnston, Wesley J.
13
Kaufmann, Lutz
13
Palmatier, Robert W.
13
Paulraj, Antony
13
Rai, Arun
13
Ryu, Sungmin
13
Barnes, Bradley R.
12
Gligor, David M.
12
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Industrial marketing management : the international journal for industrial and high-tech firms
11
The IMP journal
2
Management decision : MD
1
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ECONIS (ZBW)
14
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1
Decisions when interacting in customer-supplier relationships
Guercini, Simone
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 380-387
Persistent link: https://www.econbiz.de/10013494059
Saved in:
2
Mobilizing suppliers when starting up a new business venture
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 401-412
Persistent link: https://www.econbiz.de/10012501948
Saved in:
3
The role of supplier relationships in the development of new business ventures
La Rocca, Antonella
;
Perna, Andrea
;
Snehota, Ivan
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 149-159
Persistent link: https://www.econbiz.de/10012064412
Saved in:
4
Service guarantees as a base for positioning in B2B
McColl, Rod
;
Truong, Yann
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 78-86
Persistent link: https://www.econbiz.de/10012107685
Saved in:
5
Business models in business networks : how do they emerge?
La Rocca, Antonella
;
Snehota, Ivan
- In:
The IMP journal
11
(
2017
)
3
,
pp. 398-416
Persistent link: https://www.econbiz.de/10011896473
Saved in:
6
Practice theory and the study of interaction in business relationships : some methodological implications
La Rocca, Antonella
;
Hoholm, Thomas
;
Mørk, Bjørn Erik
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 187-195
Persistent link: https://www.econbiz.de/10011672099
Saved in:
7
Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella
;
Moscatelli, Paolo
;
Perna, Andrea
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
Saved in:
8
Corporate associations in B2B : coping with multiple relationship-specific identities
La Rocca, Antonella
;
Snehota, Ivan
- In:
The IMP journal
10
(
2016
)
1
,
pp. 172-188
Persistent link: https://www.econbiz.de/10011895483
Saved in:
9
Commentary on "Storytelling by the sales force and its effect on buyer-seller exchange"
Lacoste, Sylvie
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
46
(
2015
),
pp. 143-146
Persistent link: https://www.econbiz.de/10011286966
Saved in:
10
Heuristics in customer‐supplier interaction
Guercini, Simone
;
La Rocca, Antonella
;
Runfola, Andrea
; …
- In:
Industrial marketing management : the international …
48
(
2015
),
pp. 26-37
Persistent link: https://www.econbiz.de/10011345782
Saved in:
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