//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type:"book"
~subject:"Bankmarketing"
~subject:"E-commerce"
~subject:"Relationship marketing"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Direct marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Bankmarketing
E-commerce
Relationship marketing
Direktmarketing
25
Direct marketing
21
Theorie
9
Theory
9
Deutschland
7
Germany
7
Online-Marketing
5
Beziehungsmarketing
4
B-to-B-Marketing
3
Beschaffung
3
Business-to-business marketing
3
Internet marketing
3
Investitionsgütermarketing
3
Marketing
3
Procurement
3
Betriebswirtschaftslehre
2
Business economics
2
Computer-assisted marketing
2
Großbritannien
2
IT-gestütztes Marketing
2
Lieferantenmanagement
2
Supplier relationship management
2
USA
2
United Kingdom
2
United States
2
Advertising regulation
1
Artificial intelligence
1
Beziehungsmanagement
1
Branchenentwicklung
1
Creativity
1
Customer acquisition
1
Customer service
1
Customer value
1
Database-Marketing
1
Distance selling
1
Distanzhandel
1
Electronic Commerce
1
Handelsmarketing
1
Inter-firm cooperation
1
more ...
less ...
Type of publication
All
Book / Working Paper
Type of publication (narrower categories)
All
Textbook
Hochschulschrift
33
Thesis
28
Graue Literatur
25
Non-commercial literature
25
Collection of articles of several authors
20
Sammelwerk
20
Arbeitspapier
15
Working Paper
15
Aufsatzsammlung
12
Konferenzschrift
8
Ratgeber
7
Guidebook
6
Bibliografie enthalten
5
Bibliography included
5
Conference proceedings
4
Lehrbuch
4
Case study
3
Fallstudie
3
Handbook
2
Handbuch
2
Article in journal
1
Aufsatz in Zeitschrift
1
Glossar enthalten
1
Glossary included
1
Mikroform
1
more ...
less ...
Language
All
German
4
Author
All
Belz, Christian
1
Breitschuh, Jürgen
1
Kleinaltenkamp, Michael
1
Kreutzer, Ralf T.
1
Künzler, Hans-Peter
1
Plinke, Wulff
1
Siegert, Michael
1
more ...
less ...
Published in...
All
Lehrbuch
1
Managementwissen für Studium und Praxis
1
Technischer Vertrieb
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Praxisorientiertes Dialog-Marketing : Konzepte, Instrumente, Fallbeispiele
Kreutzer, Ralf T.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003516914
Saved in:
2
Logbuch Direktmarketing : vom Mailing zum Dialog-Marketing
Belz, Christian
(
ed.
);
Künzler, Hans-Peter
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10014005940
Saved in:
3
Versandhandelsmarketing : Aspekte erfolgreicher Neukundengewinnung
Breitschuh, Jürgen
-
2001
Persistent link: https://www.econbiz.de/10014009473
Saved in:
4
Geschäftsbeziehungsmanagement : mit 28 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10014267617
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->