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type_genre:"Article in journal"
~isPartOf:"Journal of international marketing"
~subject:"Konsumentenverhalten"
~type_genre:"Government document"
~type_genre:"Handbook"
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Search: subject_exact:"Nationalcharakter"
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Konsumentenverhalten
National culture
19
Nationalkultur
19
Consumer behaviour
9
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8
Kulturelle Identität
8
national culture
5
Beziehungsmarketing
3
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3
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Balabanis, George
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Tokar, Sergii
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Journal of international marketing
Journal of business research : JBR
33
Journal of international consumer marketing
33
Journal of global marketing
22
Asia Pacific journal of marketing and logistics
16
Journal of retailing and consumer services
15
International marketing review
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Cogent business & management
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International journal of retail & distribution management
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Journal of euromarketing
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Psychology & marketing
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Cross cultural management : an international journal
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International journal of business and emerging markets : IJBEM
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International journal of consumer studies
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International journal of emerging markets
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Journal of travel and tourism marketing
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Australasian marketing journal
4
International business review : the official journal of the European International Business Academy
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Journal of Islamic marketing
4
Journal of business ethics : JOBE
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Journal of consumer behaviour : an international research review
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Central European business review : CEBR
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ECONIS (ZBW)
9
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9
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date (oldest first)
1
How can companies recover from liability-invoking failures? : exploring the role of uncertainty avoidance in facilitating consumer compliance across national cultures
Astvansh, Vivek
;
Duffek, Barbara
;
Eisingerich, Andreas B
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014368363
Saved in:
2
Engaging business customers through online experiences in different cultures
Weiger, Welf Hermann
- In:
Journal of international marketing
31
(
2023
)
3
,
pp. 59-79
Persistent link: https://www.econbiz.de/10014368373
Saved in:
3
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
4
Personality traits, consumer animosity, and foreign product avoidance : the moderating role of individual cultural characteristics
Leonidou, Leonidas C.
;
Kvasova, Olga
;
Christodoulides, Paul
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 76-96
Persistent link: https://www.econbiz.de/10012060702
Saved in:
5
Enhancing consumer attitude toward culturally mixed symbolic products from foreign global brands in an emerging-market setting : the role of cultural respect
Guo, Xiaoling
;
Heinberg, Martin
;
Zou, Shaoming
- In:
Journal of international marketing
27
(
2019
)
3
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012106870
Saved in:
6
Customer reponses to switching costs : a meta-analytic investigation of the moderating influence of culture
Pick, Doreén
;
Eisend, Martin
- In:
Journal of international marketing
24
(
2016
)
4
,
pp. 39-60
Persistent link: https://www.econbiz.de/10011626813
Saved in:
7
Revisiting consumer ethnocentrism : review, reconceptualization, and empirical testing
Siamagka, Nikoletta-Theofania
;
Balabanis, George
- In:
Journal of international marketing
23
(
2015
)
3
,
pp. 66-86
Persistent link: https://www.econbiz.de/10011341897
Saved in:
8
Consumer ethnocentrism, national identity, and consumer cosmopolitanism as drivers of consumer behavior : a social identity theory perspective
Zeugner-Roth, Katharina Petra
;
Žabkar, Vesna
; …
- In:
Journal of international marketing
23
(
2015
)
2
,
pp. 25-54
Persistent link: https://www.econbiz.de/10011292298
Saved in:
9
Cosmopolitanism, consumer ethnocentrism, and materialism : an eight-country study of antecedents and outcomes
Cleveland, Mark
;
Laroche, Michael
;
Papadopoulos, Nicolas G.
- In:
Journal of international marketing
17
(
2009
)
1
,
pp. 116-146
Persistent link: https://www.econbiz.de/10003859529
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