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type_genre:"Article in journal"
~person:"Ambos, Tina C."
~person:"Raman, Prashant"
~subject:"Entrepreneurship approach"
~subject:"India"
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Ambos, Tina C.
Raman, Prashant
Engelen, Andreas
4
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3
Liñán, Francisco
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Širokova, Galina V.
3
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Bishu, Ram
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Journal of global marketing
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Journal of business research : JBR
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ECONIS (ZBW)
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Think global and buy global : the influence of global identity on indian consumers' behaviour toward Chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012515204
Saved in:
2
Think global and buy global : the influence of global identity on Indian consumers' behaviour toward chinese smartphone brands
Raman, Prashant
;
Aashish, Kumar
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012584504
Saved in:
3
Entrepreneurial orientation and SME performance across societal cultures : an international study
Semrau, Thorsten
;
Ambos, Tina C.
;
Kraus, Sascha
- In:
Journal of business research : JBR
69
(
2016
)
5
,
pp. 1928-1932
Persistent link: https://www.econbiz.de/10011451627
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