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type_genre:"Article in journal"
~person:"Gabrielsson, Peter"
~subject:"Online-Marketing"
~subject:"SME"
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Online-Marketing
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Marketing management
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International market entry
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Internationales Marketing
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Gabrielsson, Peter
Gilmore, Audrey
9
Laukkanen, Tommi
9
Reijonen, Helen
8
O'Dwyer, Michele
7
Didonet, Simone Regina
5
Hirvonen, Saku
5
Ko, Eunju
5
Thurasamy Ramayah
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Carson, David
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Jones, Rosalind
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Lepkowska-White, Elzbieta
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Mohammad Falahat
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Rowley, Jennifer
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Simmons, Geoffrey
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Spillan, John E.
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Tuominen, Sasu
4
Agnihotri, Raj
3
Agyapong, Ahmed
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Altinay, Levent
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Banerjee, Saikat
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Boso, Nathaniel
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Brooksbank, Roger
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Cadogan, John W.
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Chan-Olmsted, Sylvia M.
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Crick, Dave
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Crick, James M.
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Dibb, Sally
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Fearne, Andrew P.
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Gaur, Sanjaya Singh
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Jaiyeoba, Olumide Olasimbo
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Joensuu-Salo, Sanna
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Karjaluoto, Heikki
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Kim, Sang Jin
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Klepek, Martin
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Kocak, Akin
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Komppula, Raija
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Kraus, Sascha
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International business review : the official journal of the European International Business Academy
1
Journal of world business : JWB
1
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ECONIS (ZBW)
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How classical and entrepreneurial brand management increases the performance of internationalising SMEs?
Kusi, Samuel Yaw
;
Gabrielsson, Peter
;
Baumgarth, Carsten
- In:
Journal of world business : JWB
57
(
2022
)
5
,
pp. 1-19
Persistent link: https://www.econbiz.de/10013342650
Saved in:
2
Entrepreneurial marketing of international high-tech business-to-business new ventures: A decision-making process perspective
Yang, Man
;
Gabrielsson, Peter
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 147-160
Persistent link: https://www.econbiz.de/10011738515
Saved in:
3
Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
Saved in:
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