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type_genre:"Article in journal"
~person:"Rana, Nripendra P."
~subject:"Brand attitude"
~subject:"Electronic Commerce"
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Electronic markets : EM ; the international journal of electronic commerce and business media
1
Journal of business research : JBR
1
Journal of retailing and consumer services
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ECONIS (ZBW)
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Factors impacting behavioural intentions to adopt the electronic marketplace : findings from small businesses in India
Misra, Richa
;
Mahajan, Renuka
;
Singh, Nidhi
;
Khorana, …
- In:
Electronic markets : EM ; the international journal of …
32
(
2022
)
3
,
pp. 1639-1660
Persistent link: https://www.econbiz.de/10013463478
Saved in:
2
Exploring the drivers of customers' brand attitudes of online travel agency services : a text-mining based approach
Ray, Arghya
;
Bala, Pradip Kumar
;
Rana, Nripendra P.
- In:
Journal of business research : JBR
128
(
2021
),
pp. 391-404
Persistent link: https://www.econbiz.de/10012494465
Saved in:
3
Three dimensional product presentation quality antecedents and their consequences for online retailers : the moderating role of virtual product experience
Algharabat, Raed
;
Alalwan, Ali Abdallah
;
Rana, Nripendra P.
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 203-217
Persistent link: https://www.econbiz.de/10011698000
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