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type_genre:"Article in journal"
~subject:"Perception"
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Search: subject_exact:"Nahrungsmittelverpackung"
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ECONIS (ZBW)
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Understanding consumers' in-store visual perception : the influence of package design features on visual attention
Clement, Jesper
;
Kristensen, Tore
;
Grønhaug, Kjell
- In:
Journal of retailing and consumer services
20
(
2013
)
2
,
pp. 234-239
Persistent link: https://www.econbiz.de/10009734248
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2
Wahrnehmungs- und Kaufverhaltenswirkungen von Nährwertkennzeichen auf Lebensmitteln
Königstorfer, Jörg
;
Gröppel-Klein, Andrea
- In:
Marketing : ZFP ; journal of research and management
34
(
2012
)
3
,
pp. 213-226
Persistent link: https://www.econbiz.de/10009626276
Saved in:
3
The effect of package shape on apparent volume : an exploratory study with implications for package design
Garber, Lawrence L.
;
Hyatt, Eva M.
;
Boya, Ünal Ö.
- In:
Journal of marketing theory and practice
17
(
2009
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10003867492
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