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type_genre:"Article in journal"
~subject:"Werbung"
~type_genre:"Aufsatz in Zeitschrift"
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Journal of food products marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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The nutrition elite : do only the highest levels of caloric knowledge, obesity knowledge, and motivation matter in processing nutrition ad claims and disclosures?
Andrews, J. Craig
;
Netemeyer, Richard G.
;
Burton, Scot
- In:
Journal of public policy & marketing : JPP & M ; an …
28
(
2009
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10003875217
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Packages with cartoon trade characters versus advertising : an empirical examination of preschoolers' food preferences
Ülger, Billur
- In:
Journal of food products marketing
15
(
2009
)
1
,
pp. 104-117
Persistent link: https://www.econbiz.de/10003831210
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