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type_genre:"Aufsatz im Buch"
~accessRights:"restricted"
~subject:"Einzelhandelspreis"
~type_genre:"Article in journal"
~type_genre:"Bibliography included"
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Search: subject_exact:"Handelsmarke"
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Einzelhandelspreis
Handelsmarke
274
Store brand
274
Brand management
188
Markenführung
188
Consumer behaviour
184
Konsumentenverhalten
184
Brand
165
Markenartikel
165
Einzelhandel
161
Retail trade
161
Brand image
76
Markenimage
76
Preismanagement
41
Pricing strategy
41
Retail price
39
Marketing management
36
Marketingmanagement
36
Private label
34
Food retailing
27
Lebensmitteleinzelhandel
27
Private labels
27
Beziehungsmarketing
25
Game theory
25
Relationship marketing
25
Spieltheorie
24
Theorie
22
Theory
22
Competition
20
Distribution channel
20
Lieferkette
20
Product quality
20
Produktqualität
20
Store brands
20
Supply chain
20
Vertriebsweg
20
Wettbewerb
19
Food trade
17
Lebensmittelhandel
17
Online retailing
15
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Article
38
Book / Working Paper
1
Type of publication (narrower categories)
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Aufsatz im Buch
Article in journal
Bibliography included
Aufsatz in Zeitschrift
37
Conference paper
3
Konferenzbeitrag
3
Book section
2
Collection of articles of several authors
1
Sammelwerk
1
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Language
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English
39
Author
All
Choi, Seung-chan
3
Duan, Yongrui
2
Soler, Louis-Georges
2
Abril Barrie, Carmen
1
Ajay Singh
1
Alan, Yasin
1
Amaldoss, Wilfred
1
Arce-Urriza, Marta
1
Assarzadegan, Parisa
1
Bachtel, Robert C.
1
Bauner, Christoph
1
Bazoche, Pascale
1
Bhattacharya, Sonali
1
Bittmann, Thomas
1
Bonanno, Alessandro
1
Bontemps, Christophe
1
Boyle, Peter J.
1
Bronnmann, Julia
1
Calvo Porral, Cristina
1
Cebollada, Javier
1
Chavas, Jean-Paul
1
Chen, Jing
1
Chen, Xuan
1
Cheng, Rong
1
Chimhundu, Ranga
1
Chung, Hwan
1
Cleary, Rebecca
1
Colangelo, Giuseppe
1
Dawes, John
1
Feng, Ting
1
Fonferek, Katharina-Maria
1
Gandhi, Aradhana
1
Gielens, Katrijn
1
Giraud-Héraud, Eric
1
Gómez-Suárez, Mónica
1
Hejazi, Seyed Reza
1
Hoffmann, Julia
1
Holzer, Patrick
1
Hoskins, Jake D.
1
Huang, Zongsheng
1
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Published in...
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Journal of retailing and consumer services
9
Journal of agricultural & food industrial organization
7
Journal of retailing
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Applied economics letters
2
Journal of business research : JBR
2
Electronic commerce research
1
Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
European journal of operational research : EJOR
1
International journal of business and emerging markets : IJBEM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of production research
1
International journal of retail and distribution management
1
Journal of food products marketing
1
Journal of international consumer marketing
1
Journal of marketing research : JMR
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Manufacturing & service operations management : M & SOM
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
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ECONIS (ZBW)
39
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1
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10
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39
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date (oldest first)
1
The impact of store brands on intangible aspects of consumer welfare
Boyle, Peter J.
;
Kim, Juyoung
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10014515020
Saved in:
2
National brand's competition with premium private labels : the role of context-dependent preferences
Choi, Seung-chan
;
Turut, Ozge
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014333347
Saved in:
3
Consumers' choice of private label considering reference price and moderating effect
Mao, Zhixin
;
Duan, Yongrui
;
Liu, Wenxia
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014261149
Saved in:
4
Private labels strategy, retail profitability and bargaining power in the fluid milk market
Chen, Xuan
;
Liu, Yizao
- In:
Journal of agricultural & food industrial organization
21
(
2023
)
2
,
pp. 171-182
Persistent link: https://www.econbiz.de/10014293784
Saved in:
5
Factors that influence manufacturer and store brand behavioral loyalty
Dawes, John
- In:
Journal of retailing and consumer services
68
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013366328
Saved in:
6
Strategic supermarket pricing of private labels and manufacturer brands
Cleary, Rebecca
;
Chavas, Jean-Paul
- In:
Empirical economics : a quarterly journal of the …
62
(
2022
)
6
,
pp. 2921-2950
Persistent link: https://www.econbiz.de/10013197469
Saved in:
7
Trust transfer, price fairness and brand loyalty : the moderating influence of private label product type
Konuk, Faruk Anıl
- In:
International journal of retail and distribution management
50
(
2022
)
5
,
pp. 658-674
Persistent link: https://www.econbiz.de/10013398094
Saved in:
8
Private label management : a literature review
Wu, Lifang
;
Yang, Wei
;
Wu, Jessica
- In:
Journal of business research : JBR
125
(
2021
),
pp. 368-384
Persistent link: https://www.econbiz.de/10012494080
Saved in:
9
The future of private labels : towards a smart private label strategy
Gielens, Katrijn
;
Ma, Yu
;
Namin, Aidin
;
Sethuraman, Raj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
Saved in:
10
Manufacturer's channel strategy with retailer's store brand
Wang, Lisha
;
Chen, Jing
;
Song, Huaming
- In:
International journal of production research
59
(
2021
)
10
,
pp. 3042-3061
Persistent link: https://www.econbiz.de/10012516533
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